the engineer who built Claude Code just dropped a 28-minute video on how to write prompts that actually work
I've seen $300 courses that don't cover what he shows in the first 10 minutes
CLAUDE.md files, memory shortcuts, parallel sessions, prompting patterns
all in one video and completely free
works whether you're a developer, a beginner, or someone who's been using Claude for months
based on this, I put together 18 things you can copy and use in Claude today
full guide in the article below
Someone built a fitness app using the same psychological mechanics as gambling
This might work better than every normal fitness app 😭😭
You bet money on whether you’ll hit 10,000 steps today
If you fail, you lose your money
If you succeed, you split the money from everyone who didn’t
So disciplined people literally profit off lazy people
Most fitness apps try motivating you with streaks and notifications
This one motivates you with financial fear
Imagine realizing at 11:52pm you still need 1,700 more steps or you lose $30
Entire friend groups would be outside walking laps around their neighborhood before midnight trying not to lose their steppa challenge
It sounds stupid but this would probably motivate people better than any other fitness product
Would you use this yourself?
TikTok is brutally transparent.
Everyone can see your units sold and your reviews.
Don’t stress over the numbers - focus on what you can control: product, content, and consistency.
If your creators are bored, it’s not the product - it’s the content.
Keep your portal fresh with new ideas and examples.
That’s how you build longevity instead of one-off hype.
Cleaning your creator community doesn’t mean removing people.
It means reminding them why they joined.
Show results, share ideas, make posting feel fun again.
Creative testing without tracking is gambling.
A creative data loop means logging every hook, angle, and persona that works - and reusing that info across creators.
That’s how you scale predictably, not randomly.
Creative fatigue on TikTok Shop is a silent killer.
Stop posting the same script, creator, and CTA on repeat.
Test new angles, personas, and styles - consistent creative testing is how you reach new customers.
product first, every, single time... building brands successfully on TikTok Shop (more so than other channels) comes down to 3 points
- incredible product
- cult-like community
- animal ability to test content
volume + speed + iteration
GMV Max is the future of media buying.
High-quality, high-volume content split-tested across personas.
That’s it.
No targeting hacks. No secret audiences. Just better creative, faster.
The brands that dominate next Q4 will already have:
•A community that posts daily for them
•Creator pipelines that run on autopilot
•Content tested through thousands of short clips
That’s not luck. That’s 11 months of groundwork.
BFCM on TikTok Shop isn’t about bigger discounts.
It’s about faster execution.
If your creators aren’t briefed and posting before the flood gates open, you’re too late...
Most TikTok Shop brands are stuck in campaign mode.
Post → go viral → chase the next one.
The real leverage comes from building a community around those moments.
That’s what drives longevity.