Adam Needles

CEO @ ANNUITAS = Digital Demand Transformation

[Adam Needles @abneedles]

@ESCochrane Two call outs: 1.) Where is PPP tax deductibility? This is the ticking time bomb. 2.) I’m CEO of a midsize company in Atlanta, GA. Senators Purdue and Loeffler won’t even return phone calls at this point. They aren’t just not acting — they have literally been stonewalling.

[Adam Needles @abneedles]

@jacobpramuk What is the status of PPP tax deductibility. This is the ticking time bomb. I’m CEO of a recipient company. We need Congress to include this!

[Adam Needles @abneedles]

@alexanderbolton What is the status of PPP tax deductibility. This is the ticking time bomb. I’m CEO of a recipient company. We need Congress to include this!

[Adam Needles @abneedles]

"At ANNUITAS, we refer to this evolution of Growth Marketing as the shift to Strategic Demand – i.e., a state where true enterprise ‘demand chain management,’ optimization and predictable demand planning becomes possible.” https://t.co/G5D8bz7Vrb #growthmarketing #demandmarketing

[Adam Needles @abneedles]

"Growth Marketing must evolve past optimizing individual tactics and become a discipline of orchestrating the entire marketing, sales and product ecosystem – driving ... growth.” https://t.co/G5D8byQk2B #growthmarketing #strategicdemand #demandmarketing

[Adam Needles @abneedles]

"It is time for Growth Marketing as a discipline to mature. It’s time for Next Generation Growth Marketing.” https://t.co/G5D8bz7Vrb #growthmarketing #strategicdemand #demandmarketing

[Adam Needles @abneedles]

"The Growth Marketing movement (aka growth hacking) – now nearly ten years old – has had a significant and positive impact on the efficacy of demand marketing. … Yet ‘first generation’ Growth Marketing has hit a wall.” https://t.co/G5D8bz7Vrb #growthmarketing #strategicdemand

[Adam Needles @abneedles]

"A Digital Demand Transformation is complex and multi-faceted. ... The faster you move, the more quickly you … [can] course correct, and the more quickly you can tackle the multiple layers involved in the transformation initiative.”

https://t.co/apR0ie5Z8Q

#strategicdemand

[Adam Needles @abneedles]

Here's something to consider as you start your Tuesday: "Are You Committing Random Acts of Marketing and Sales?" Could you drive 4-5X greater growth by taking a different approach? Just posted this … https://t.co/EIVFymDtur #demand #growth #digitaldemandtransformation

[Adam Needles @abneedles]

Research shows 80% of CEOs don't trust their marketing teams to drive demand. Here's the "CEO's Guide to Demand Generation" ... a great piece by my team at ANNUITAS ... https://t.co/HWOiWErv3P

[Adam Needles @abneedles]

ANNUITAS POV: "We don’t love Marketo being acquired — as there was value in having an independent marketing automation vendor — but Adobe is probably the best place Marketo could have ended up." https://t.co/qxpA7VHNrj

[Adam Needles @abneedles]

"We don’t love @marketo being acquired — as there was value in having an independent #marketing #automation vendor — but @Adobe is probably the best place @marketo could have ended up.” @_ANNUITAS https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

"This may raise the profile of @Microsoft Dynamics as a #CRM option in a #demand #marketing stack.” @Adobe @marketo https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

"@Adobe will be a gateway (for @Marketo) to #B2C; @marketo will be a gateway (for @Adobe) to #B2B.” @_ANNUITAS https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

"This could also take marketing automation more into e-commerce.” @_ANNUITAS @Adobe @marketo https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

"This is an opportunity for marketing automation and Web CMS to better integrate around CX.” @_ANNUITAS @Adobe @marketo https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

"@Adobe is a strong ally of marketing innovation.” @_ANNUITAS @marketo https://t.co/WCW5lmMhwr

[Adam Needles @abneedles]

What does the Adobe acquisition of Marketo mean? Here's what ANNUITAS shared with its clients today. https://t.co/qxpA7VHNrj

[Adam Needles @abneedles]

What kind of CMO are you? Love this post by @jstewart_1 on my team ANNUITAS ... https://t.co/mjUyScoUxv

[Adam Needles @abneedles]

This really happened! Great work @_ANNUITAS team!! Cc: @jennyrobertson3 #MKTGnation