Adelaide Ness

franco-american. evp of @rainmakercpas with a penchant for all things communication, culture & bd. intentionally focused on #happiness in work/life integration.

[Adelaide Ness @AdelaideNess]

@Team_Penske @smclaughlin93 @josefnewgarden @deximaging @PPG That’s my baby! Thank you making his day!!!!! @Team_Penske !!!!

[Team Penske @Team_Penske]

Images to last a lifetime.

[Adelaide Ness @AdelaideNess]

Hey #CPAs and #Rainmakers. I'm here for you! There's a lot going on but now is the time to stay positioned as your clients' most #trustedadvisor. Join me for some @RainmakerCPAs live sessions these next few weeks. Register here: https://t.co/9kIWb1M1HV #virtualclassroom #COVID19

[Adelaide Ness @AdelaideNess]

If you’re at the #CCHUC19 come see me at 10 or 12:50 in Crest 4 TODAY to discuss ways to be the #GOAT in delivering client service! @RainmakerCPAs #fivestarclientservice 🙌🏻

[Christian Moises @cmoises81]

Any time I can see @AdelaideNess present, I clear my calendar. Such great, infectious energy and enthusiasm.

Today’s topic: Coaching Teams and Indiviauls to Maximize Performance
#AICPAEngage #AAMKT

[Chris Lazzuri @acct_4_growth]

The guilt can erode any "balance". Prioritizing your roles and responsibilities both personal and professional allows you to manage that guilt. nice article @AdelaideNess

[Adelaide Ness @AdelaideNess]

Thanks for the coverage @AccountingToday!!! #superconf

[Accounting Today @AccountingToday]

There are three simple strategies that can practically guarantee an accounting firm double-digit growth, according to consultant Adelaide Ness at #superconf, but just because they’re simple doesn’t mean they’re easy. https://t.co/JxJGkodj4J

[Withum @WithumCPA]

Withum is honored to be awarded the Innovative Firm of the Year at the 2019 @RainmakerCPAs SuperConference! #withumway #superconf #innovation

[Daniel Hood @AccountingEdit]

Ness: If you only have 25% of your firm’s revenue in your sales pipeline, with 10% attrition and you want to grow 10%, you need an 80% acceptance rate. Anybody have that? #superconf

[Susan Kaplan @SusanKaplanHR1]

Enjoying the @RainmakerCPAs Rainmaker “SuperConference,” spotlighting the CPA firms of the future! Dream come true to meet @AdelaideNess in the flesh at #superconf - “It all begins with you!”

[Adelaide Ness @AdelaideNess]

Comments like these are truly the best motivation to keep innovating and working inside of incredible firms. Thank you, @cmoises81 ! #innovation #cpa #cpafirm #aamkt #growth

[Christian Moises @cmoises81]

Any time I can see @AdelaideNess present, I clear my calendar. Such great, infectious energy and enthusiasm.

Today’s topic: Coaching Teams and Indiviauls to Maximize Performance
#AICPAEngage #AAMKT

[Daniel Hood @AccountingEdit]

Withum is named Rainmaker’s Innovative of the Year #superconf ⁦@WithumCPA⁩

[Daniel Hood @AccountingEdit]

Ness: You can do client segmentation even at really small firms. The top 5% of your clients are, on average, bringing in roughly 50% of your total revenue. The next 15% -- your B clients -- are bringing in 30%. And those 80% are bringing in 150% of your total profits. #superconf

[Daniel Hood @AccountingEdit]

Ness: Learn to accept rejection -- and learn to reject acceptance. Just because someone wants to work with you doesn’t mean they’re a good fit. #superconf

[Daniel Hood @AccountingEdit]

Ness: Work on bringing in better business, not just more. #superconf

[Daniel Hood @AccountingEdit]

Rainmaker's Adelaide Ness on 3 strategies for double-digit growth:
--Identify A clients and super-please them.
--Identify B clients and turn them into A clients.
--Intentionally find prospects in your markets that look like A and B clients
#superconf

[Daniel Hood @AccountingEdit]

Ness: No. 1 reason clients leave? They say fees, but when we dig, we find out it’s about how they feel about us. #superconf

[Daniel Hood @AccountingEdit]

Ness: The most successful MPs all say their growth came from existing clients. #superconf

[Daniel Hood @AccountingEdit]

Ness: Clients buy solutions to problems, but why they stay is because of the good feelings. The solution is just a ticket to entry. #superconf

[Daniel Hood @AccountingEdit]

Ness: Don’t ask “What keeps you up at night?” It feels too salesy; it makes clients’ sales antenna go up. #superconf