Aditya Sharma

Impact | Communications | Strategy

[Parminder Singh @parrysingh]

I was incredibly proud of working at Apple, and a bit embarrassed! Till I met Shunu Sen.
Let me first explain the embarrassment. Representing Apple opened access to CEOs, movie stars, top politicians, the who's who! I proudly interacted with them, but was secretly apprehensive that they might want to visit my office. Because I worked out of a humble 10x10 cabin in a business centre. Devoted Apple fans, often wanted to visit. And I usually replied with an evasive, "Yes, sure. I'll arrange that sometime."
Shunu Sen was a marketing legend with stellar accomplishments as a Marketing Director for Unilever India. He was now setting up his company, Quadra Advisory.
"Come meet me. I want only Macs for my company", he said on the phone.
I found him exactly how I had imagined him to be, sharp, witty, quirky.
"Do you know who is the singer?", he asked, as he saw me tapping my feet to the music playing in his office.
"Meat Loaf", I replied.
"Nice! I think we can do business together!", he said.
And within a couple of days, he placed an order for iMacs and iBooks.

A few months later, I invited him to deliver the keynote at the latest iMac launch. To my delight, he accepted.
He had started using a wheelchair. On the launch day, as I accompanied him from the entrance of Hotel Le Meridian to the event hall, he asked the dreaded question, "Hey, I haven't ever visited your office. I would love to come over for a coffee."
I hemmed and hawed, wondering if my business centre entrance is even wide enough for the wheelchair. It was best to be upfront.
"Shunu, I wouldn't like to disappoint you. It's a very small office. Let's meet somewhere outside."
He suddenly stopped his wheelchair. Looked up at me with those peering eyes through the large glasses, and said,
"Sure. But never measure your worth with the size of your office or the grandness of your title. Your worth is measured by the value you create for your employer, society and the world."
And then, he wheeled on to deliver a brilliant keynote.
The lesson has stayed with me ever since!
Stay focused on the value you create. Everything else, eventually falls in place.

[Dhanya Rajendran @dhanyarajendran]

The price of the lottery ticket was Rs 250. Radha didn’t have that amount to spare, neither did her friends. So 11 of them pooled the money together. The story of the 11 female sanitation workers who won Rs 10 crore monsoon lottery in Kerala https://t.co/LJNU1ozQbA

[Kabir Taneja @KabirTaneja]

"In the popular imagination, Einstein came to represent unalloyed optimism about the capacity of human genius to uncover the secrets of the cosmos. Oppenheimer played a grimmer role, standing for the dangers of advancing science" https://t.co/EykTlnyQ9M

[Aditya Sharma @aditya_shz]

#SaveTheDate August 17, 2023 | This #WorldHumanitarianDay, @MSF_SouthAsia is hosting the inaugural Health and Humanity Summit in New Delhi. Register now to share space with passionate industry experts and humanitarians.

Attendance by invite only: https://t.co/dkfTns4qxT

[Mark Ruffalo @MarkRuffalo]

In the final episode of #DispatchesFromTheOutlawOcean, @ian_urbina takes us aboard a @msf ship to showcase their attempts to rescue migrants from the Mediterranean. However, these travelers are taking the biggest risk for their freedom. It's a battle between the humanitarian NGOs and the Libyan Coast Guard. A battle of life or death.

[MSF Myanmar @MSF_Myanmar]

Nimrat Kaur, our project coordinator in Maungdaw town, Rakhine state, talks about the impact witnessed in surrounding areas following the devastating effect of #CycloneMocha 1/7

[Mosharaf @mosharafhmsj]

"Children are living in unhygienic and congested spaces which leads to different diseases which are contagious and infectious," explains Dr Tanvir Ahmed from the charity @MSF

@BBCRajiniV thank you, thanks for this reality!

https://t.co/fkiJKl71as

#Rohingya #Bangladesh

[Sukirti Dwivedi @SukirtiDwivedi]

Calling all journalists & media professionals! 📢

The call for applications for @MSF_SouthAsia
's #WithoutBordersMediaFellowship 2023 is open!

The Fellowship aims to draw attention to emerging crises in public health n humanitarian aid

Apply now: https://t.co/wwN2BTCeSq
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[MSF South Asia @MSF_SouthAsia]

Calling all journalists & media professionals!
The call for applications for @MSF_SouthAsia's #WithoutBordersMediaFellowship 2023 is open! Shed light on crucial humanitarian & public health issues while expanding your storytelling skills.
Apply now: https://t.co/2lcblzFYVQ

[Aditya Sharma @aditya_shz]

#CallForApplications: The Without Borders Media Fellowship by @MSF_SouthAsia is welcoming reporting proposals from #journalists in South Asia.

Apply now: https://t.co/mTzjbsg4f8

#Fellowship award includes mentorship, access to #MSF projects and reporting costs for field visits.

[Populism Updates @PopulismUpdates]

France is basically a New Yorker cartoon right now https://t.co/3hXW5tXpev

[Christos Christou @DrChristou]

Today is World Tuberculosis Day.

Tuberculosis (TB) is still one of the deadliest infectious diseases in the world.

I want to share the many successes of @MSF teams in the fight against TB!

[Christos Christou @DrChristou]

In India, we’re advocating for improved paediatric diagnostic tools for TB. The current non- child friendly friendly tools affect case detection.

Thank you to the teams for advocating for better diagnostic tools.

[MSF South Asia @MSF_SouthAsia]

🎥Untraced, but not forgotten: We owe our children with drug-resistant TB
▶️No child should have to endure painful and toxic injectables. MSF appeals to India's National TB Elimination Programme to facilitate use of paediatric formulations of BDQ & DLM for children below 5 years.

[MSF South Asia @MSF_SouthAsia]

📢#WorldTBDay
2023 is a pivotal year in our journey towards ending TB by 2025. Let's invest in advanced diagnostics and increase access to healthcare as emphasized by Dr Farhat Mantoo, @MSFSouthAsiaGD Executive Director, MSF South Asia.
#EndTB #MSF #DoctorsWithoutBorders

[Parthesarathy Rajendran @MSFSouthAsiaGD]

Our hearts go out to all those affected by the tragedy in #Türkiye and #Syria. Proud of our medical teams who've been tirelessly treating patients since the first #earthquake.

[Aditya Sharma @aditya_shz]

https://t.co/NzyPvHB0TO

[Chinki Sinha @chinkis]

This is one of my favorite poems. It helped me during my lonely hours and we hope it helps you all. Cover image is a poem which was handwritten by Vikram Seth for his mother.
@Outlookindia looks at the politics of feelings in the first issue of 2023.
May we all feel more.

[MSF South Asia @MSF_SouthAsia]

CRISES IN FOCUS: WHAT MATTERS IN 2023
As women are systematically being erased from public life in Afghanistan, we look at what this means for the future of humanitarian aid and civic space in the country.
📢Join our FB Live on 12 January 2023 at 3 PM IST.

[MSF South Asia @MSF_SouthAsia]

📢Meet our #Babiesof2023!
Image 1: Exactly one minute after midnight, as people all over the world were celebrating the New Year, this healthy baby boy opened his eyes at the MSF-supported Boost Hospital in Lashkar Gar, Helmand. He is the first child our teams delivered in 2023.