@IABTechLab has recently rolled out buy-side standards to ensure transparency from end to end.
Read our explainer on these standards and what publishers, agencies, tech companies and advertisers need to do now.
https://t.co/61DtLaecgP
#programmaticadvertising#digitalads
@dulwichrugby What are the historical limits for these polls? How far back are we going with these? For front rowers in the past 40 years or so both Andy Mullins and Jamie Macpherson are worthy candidates also.