agatheelbz

Toulousebs

[agatheelbz @agatheelbz]

naming in neuromarketing is to see the the differentiation and identifie a product from other product.
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

a packaging meaning in neuromarketing is at the same time the good association of colour, pictures and text for example. @lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

a great naming is a message very clear and a very clear promise @lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

brand is first naming, then transmitting info and triggers other info like memories, associations etc .
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

word or a combination of word is designated, called or known. #NMKTRCH #MKTINGNEURO @lets_NEUROmkt

[agatheelbz @agatheelbz]

Coca Cola zéro is very good example because all the people which want to be more healthy can drink Coca Cola Zero! It takes care of the health and fit of people #NMKTRCH #MKTINGNEURO https://t.co/Bq8HRPJiHK

[agatheelbz @agatheelbz]

Here is a comparaison about Neuromarketing. Two people speak about this but it's a little bit different. One explantion by Elissa Moses and other by Leon Zurawicky. #NMKTCH #MKTINGNEURO
@lets_NEUROmkt
@EILafchouch
@auroreNeuroMKT
https://t.co/E9Ht8INxwF
https://t.co/Px8nn2t0zn

[agatheelbz @agatheelbz]

there are advertisements who create optical illusion deceives the brain on the real perception of the photo.Brain allow to see what people wants to see. @lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

Lot of company want to send a message and help people who works all the time to save our life. @lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[Aurore Listuzzi @auroreNeuroMKT]

#NMKTRCH #MKTINGNEURO @lets_NEUROmkt

[agatheelbz @agatheelbz]

all the process and experiences are important to have a global evaluation #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

in neuromarketing there are lot of experiences to do the good choices and to have a global evaluation for a product.
#NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

context is only construction of perception #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

all the choices depend on the context and it's basis on the comparaison. #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

anchoring is at the same time attaches and block movement. @lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

Yes! but this sound, logo, image can procure us some emotions too.
@lets_NEUROmkt #MKTINGNEURO #NMKTRCH

[Maëlys Gille @gille_maelys]

the identity of a brand remains in spite of us in our heads. It only takes a sound, a logo, an image to remember a brand as we can see in the second video.
@lets_NEUROmkt #NMKTRCH #MKTINGNEURO

[agatheelbz @agatheelbz]

it's true but not only the conscious reactions there is technology like EEG that analysis more the unconscious part into the brain @lets_NEUROmkt #MKTINGNEURO #NMKTRCH

[Ambre_sch @Ambre66851470]

Technologies (like IRM) permitte to analyse conscious reactions and activities into the brain.
#NMKTRCH #MKTINGNEURO
@lets_NEUROmkt

[agatheelbz @agatheelbz]

i'm totally agree with you but don't only see the negative part because EEG has advantages very important like for the unconscious part @lets_NEUROmkt #MKTINGNEURO #NMKTRCH

[Alice Castellan @TbsAlice]

The EEC works through visual or auditory stimulation on several occasions. It is a means of obtaining responses to stimuli. #NMKTRCH #MKTINGNEURO @lets_NEUROmkt

[Ambre_sch @Ambre66851470]

From a Neuromarketing perspective, a brand is a set of associations and emotional links. #NMKTRCH #MKTINGNEURO @lets_NEUROmkt