Alexandre Macmillan

I work in mobile games and play around with data. PhD in Media & Communications, Masters in #StreetFighter2

[Alexandre Macmillan @alexmacmi]

How to be an expert product leader https://t.co/cwTV41kfh7

[Alexandre Macmillan @alexmacmi]

Balancing your game systems and releasing content https://t.co/RlrPZTx88F

[Alexandre Macmillan @alexmacmi]

What arcades can teach us about monetizing engagement https://t.co/AcA4oxmE8c

[Alexandre Macmillan @alexmacmi]

(BUILDING DATA-DRIVEN TEAMS IN MOBILE GAMES 5) Iterate and experiment to leverage data in a forward-looking way https://t.co/9VQOOIjxWl

[Alexandre Macmillan @alexmacmi]

(Building data-driven teams in mobile games 4) Optimize the ROI of your analytics efforts https://t.co/X9jAaG3Czp

[Alexandre Macmillan @alexmacmi]

(Building data-driven teams in mobile games 3) Ask questions you can answer

#mobilegames #analytics https://t.co/9eIVPuvaGj

[Alexandre Macmillan @alexmacmi]

(Building data-driven teams in mobile games 2) Focus on what you can control https://t.co/uM46giyUSa

[Alexandre Macmillan @alexmacmi]

(Building data-driven teams in mobile games 1) How to think about your game https://t.co/A6vjtK5tLd

[Alexandre Macmillan @alexmacmi]

Battle Pass game talk https://t.co/svATpgcDhb

[CSR Racing @CSRRacing]

Pull up to the line, earn your respect and settle the score! 😎https://t.co/HNBLyZybag

[Alexandre Macmillan @alexmacmi]

3 questions to ask about your Battle Pass https://t.co/x1nmVp4VIA

[Alexandre Macmillan @alexmacmi]

Is free-to-play gaming the ultimate luxury? (how much should we fear the recession) https://t.co/cK50SNOQcM

[Alexandre Macmillan @alexmacmi]

Reading Marc Randolph’s “That will never work” https://t.co/PKywDOVzqb

[Alexandre Macmillan @alexmacmi]

Redeposit behavior: redeposit funnel and transactions https://t.co/MaMHYVWrAI

[Alexandre Macmillan @alexmacmi]

What to do with the old non-payers in your game https://t.co/INursUadWD

[Alexandre Macmillan @alexmacmi]

Monetizing today and tomorrow https://t.co/MsGRVSlvGh

[Alexandre Macmillan @alexmacmi]

3 reasons to look at the cumulative spend of your active customers
#mobilegames #freetoplay #monetization https://t.co/bc09Xgxvfe

[Alexandre Macmillan @alexmacmi]

Following your customer base https://t.co/ZYHQj0Geir

[Alexandre Macmillan @alexmacmi]

Apple Arcade: first impression and thoughts
#AppleArcade #MobileGame https://t.co/5sGRKugqEr

[Alexandre Macmillan @alexmacmi]

4 (actionable) ways to look at your daily active customers https://t.co/Um22gWbZgl