ALLANZORD

8d media buyer | direct response and web2web apps
meta manual bidding enjoyer
turning scrollers into customers

[ALLANZORD @allanz0rd]

@DerickCarneiro_ Just to add some info, check this testing approach from Andrew and Brad, its quite fragmented between threads and replies but it can also be helpful, Derick.

[Andrew Faris @andrewjfaris]

This is the right approach to landing page testing on Meta.

That's what Brad convinced me in the DMs after our back and forth here, including him answering these two questions of mine, which have always bothered me about this: https://t.co/sdQvyFzRlt

Going to try this in a bunch of accounts asap now.

Also, shoutout Brad for being just extremely kind and helpful.

[Derick Carneiro @DerickCarneiro_]

DTC bros:

How often are you testing new LPs (advertorials, quizzes, listicles, etc.) even when your control is still crushing it?

And at what traffic/spend level do you feel it’s necessary to start testing new ones?

[ALLANZORD @allanz0rd]

@raka10x @mannybarbas_ @bblula12 thats what I do, usually I use all the three biding strategies, havier on bids and cost, and lowest cost to do exactly what you said with minimum budget so I can support the daytrading in the LC

[ALLANZORD @allanz0rd]

@bblula12 keep pushing ads ans inflating bid until it spends

[ALLANZORD @allanz0rd]

@andreilunev LET OUR BID CAPS RIP

[ALLANZORD @allanz0rd]

@antonioventre can you provide de link? typed it and couldnt find. thanks

[Derick Carneiro @DerickCarneiro_]

I’m looking for a firm or agency specialized in PR for my DTC brand. If you work with this or know someone who does, please DM me.

[ALLANZORD @allanz0rd]

@mannybarbas_ thats why I mainly scale with manual bidding but I reserve like 5-10% to High Volume aka daytrading in Meta. It seems like it feeds the entire funnel and keep manual bids strong and alive.

[ALLANZORD @allanz0rd]

@andreilunev @whiskeyatx @iamgalba Did Kutasi surrender to manual bidding scaling already? 😆🤣 or he still using that annoying abo

[ALLANZORD @allanz0rd]

@mannybarbas_ what are u doing to prevent high frequency?

[ALLANZORD @allanz0rd]

@Co1eem 🤣🤣🤣

[ALLANZORD @allanz0rd]

@mannybarbas_ hey, just wanted to tell you're on my credits that I put in my infroproduct to open the Brazilian's eyes to manual bidding.
learned a lot from you and Andrei

[ALLANZORD @allanz0rd]

@grindwlima @EcomSapo @andreilunev é, kkkk
there will be newer ads incoming xD

[Sapo @EcomSapo]

There’s a wave of Brazilian affiliates printing with bid caps right now…

Mostly thanks to @allanz0rd who opened their eyes to this strategy.

And yet, most people are sleeping on it.

If you want to sip margaritas all day…

And not babysit Ads Manager…

This is the play.

Instead of scaling $1 adset campaigns…

They do this:

→ One CBO
→ 100+ creatives inside
→ Inflated budget ($100k–$500k/day)
→ Low bid cap

That’s it.

And guess what?

You’re basically testing new ads for free.

→ If it doesn’t spend → it’s dead
→ If it spends → it’s a winner

BONUS:

If you already know your best-performing hours…

Test this with lifetime budgets + ad set scheduling.

[ALLANZORD @allanz0rd]

@neoronin_gg @EcomSapo you can also set up a campaing spend limit. it works godly here.

[ALLANZORD @allanz0rd]

@andreilunev we are seeing this strange kind of behavior in BR, also. it seems like it has something to do with this new changes. well, lets keep buying media.

[ALLANZORD @allanz0rd]

@Gustavorosouza @EcomSapo we know this very well hahaha

[ALLANZORD @allanz0rd]

@EcomSapo the biggest problem in buying media in this style is how much complexitiy it brings to the business. you have to buy 100+ pages, hire 2-3+ media buyers, account and bm problems. it works? yeah, kinda, but it dont solve offer and creatives problems.

[ALLANZORD @allanz0rd]

buy more media
(w/ bidcaps)

[𝓓𝓸𝓬_𝔃𝓮𝓮 ✧ @doc_zee7]

Wyd in this situation??