IamAmine

[Brent CRO @Br3ntGbs]

This store went from 5k monthly visitors to 29k

Running 206 Facebook ads

[Matteo Pellegrini @mpellegrini7]

Problème sur Meta ? voici les lien utiles pour reverser la situation:

(à sauvegarder)

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[IamAmine @aminekur]

@lorenzo_pravata Claude

[Native Ads with Jan @advertising_jan]

https://t.co/VQzXvSr3o5

[Satish | Direct Response Ads 🧠 @Satishdtc]

your ad isn't bad, it's talking to the wrong person

this is the most common thing I see when auditing native ads. solid copy, decent image but barely any results

and the writer keeps "fixing" the creative when the real problem is awareness mismatch

let me break it down...

every person seeing your ad sits at one of 3 awareness levels

problem aware - they know something's wrong but don't understand why

solution aware - they've tried stuff, got burned, now skeptical of everything

product aware - they know YOU. visited the site, maybe abandoned cart

each of them needs a completely different first line

here's an example with a sleep supplement:

problem aware: "if you wake up at 3am every night and can't figure out why, your body is trying to tell you something"

solution aware: "melatonin didn't work for you because it was never a melatonin problem"

product aware: "you looked at this 3 times already. the 90-day guarantee means trying it costs you nothing"

it’s the same product but three different conversations

now look at your underperforming ad and ask: which person was this written for?

9 out of 10 times the answer is "uhh... everyone"

and an ad written for everyone connects with no one

this is exactly why we never write a single word before diagnosing the audience

we run this for every client and it's a huge reason our natives keep hitting 20%+ win rates while everyone else is stuck guessing

the full framework is inside my native ads guide (along with hooks matched to each awareness level + 200+ templates)

Link’s in my bio

[Jordan Hill ⚙️ CRO for Shopify Brands @jordanhill11]

53 ecom sites we steal CRO ideas from 👇

💊 Health / Supplements:

Scandinavian Bio Labs
Create Wellness
Mars Men
MindBodyGreen
Rheal Superfoods
Beam Organics
Gruns
IM8 Health
Liquid IV
Obvi
Olipop
Absolute Collagen
Seed
Moon Juice
Manual
Attaboylabs

🛁 Personal Care:

Hears Earplugs
Hello Klean
Supply co
Ever Eden
Jones Road Beauty
Glossier
Hismile
Bambu Earth
Duradry
Histrips
Respire Strips
Suri Toothbrush
Loop Earplugs
Live Larq
Nord Scents

🏠 Home / Kitchen:

Mothers Earth
Mellow Sleep
Lick Paint
Khoy Company
Laundry Sauce
Hexclad
Brooklinen
Eight Sleep

👟 Fashion / Accessories:

True Classic
Ridge Wallet
Burga
Ekster
Tropic Feel
Halara
OrbitKey

🐾 Pets:

PetLab Co
Wuffes
Itch
Tuft & Paw
Tractive
Petlibro
ST ARGO

Which ones have I missed? 🤔

[Sapo @EcomSapo]

This Dutch MF is doing $500k+/month selling shoes to insecure men...

And honestly?

I respect it.

If you want to make money with ecom...

Understand this:

People spend money for 3 reasons.

→ More sex
→ More money
→ More status

That's it.

This guy isn't selling shoes.

He's selling:

→ Confidence
→ Height
→ Attention

The shoe is just the delivery mechanism.

Most people focus on features.
Winning brands focus on desires.
And desire is what empties wallets.

If your product can help people get:

→ More sex
→ More money
→ More status

You've probably found a winner.

[Radu @raducopy]

Native fb ads crush if you have the right images.

Use this site to find thousands of native images in seconds.

https://t.co/MwGgaLJuje

Thank me later

[Native Ads with Jan @advertising_jan]

This Advertorial went from 0 to 200k impressions in 2 months.

All with native ads.

Derila is one of the strongest players on native platforms.

The product itself is nothing groundbreaking: just an ergonomic pillow.

But the marketing engine they've built (especially on native) is unmatched.

Lesson: Don't reinvent the wheel with your product. Marketing, distribution & offer are the 3 main levers to hyperscale your brand.

[Jacob @jforjacob]

Before launching any product this is our process:

Step 1 - Master research document

We basically have a massive prompt we give to Claude, it assesses market sophistication, competitors, reviews on Amazon, Reddit, Trustpilot etc, common complaints, possible ad angles, estimated market size, pricing strategy etc

Once we have the output from this prompt we put it in a claude project along with a summary of breakthrough advertising and a document on maximising hook and hold rates for video ads. This project will be used in the next steps

Step 2

We ask the Claude project to select what are top 5 audiences to go after first in priority order

We ask it to give us a description of that audience, their main pain points and their core desires

Once you have those move onto the next step

Step 3

For each of our top 5 audiences we ask the Claude project to analyse the market sophistication for them and then give us in priority order which awareness levels we should target first to last

For some audiences it may be product awareness is the best thing to target first, for other audiences it may be problem aware etc

Step 4

Now that we have the awareness stages for each audience mapped out in priority order we ask the Claude project to give us the best ad angles to go after first for each awareness level of each audience

So basically what you have at this stage is:

- Top 5 audiences to target

- awareness stages for each audience mapped out in priority order

- Ad angles for each awareness stage of each audience

Step 5

This is where we start making ads

Will usually start with the top 2 audiences and top 2 awareness levels for each of those audiences

Will usually be static ads to start, using as many different formats as we can. Based on what we know already works for our other products and having a look around at how competitors are positioning themselves. We’ll try to kick off competitors based on common complaints we know people have about them

Step 6

This is where we’ll put the ads live. Will usually be just at $100 day

Goal here isn’t to be profitable, it’s just to see what is picking up spend and sales and take things from there

The stuff we see Meta favouring we will double down on. As well as making changes to the landing page based on this data.

If a certain ad angle is clearly performing best we may alter the landing page copy and images to be more aligned to this

If we have stuff that is working and we’re happy with the CPA we will then start taking those angles to UGC and video production

If we can’t get anything working, we’ll go pick more angles and audiences from our research and basically just work through it systematically until something sticks

This methodology has never failed us to this day

[IamAmine @aminekur]

@mrbrandowner Playbook

[Brandon @mrbrandowner]

We scaled our supplement brand to $3M/month with MRR

$35M+ run rate this year
30k+ subscribers
77.7% margins

I put our entire strategy into one doc + a 30 min video

I covered:

- the MRR model that pays you even when your ads are off
- outscaling your competitors
- the creative engine behind every winning ad
- how to actually scale past $1M/month
- the payment processors nobody's using yet
& more

Like + RT + Comment "PLAYBOOK" and I'll send it straight to you

[Rudolfs @ecomrudolfs]

This liver support supplement brand has just started to SCALE

258 active ads

I will link their top performing native static ad bellow

They run a very similar funnel to Rosabella

Go study them...

Top native static ad: https://t.co/bDKmOCzYVb

Lander it sends traffic to: https://t.co/wO565btctS

ps. check replies for more info

[Shaun Eng @shauneng]

If you want to make ads that generate $1M (not $10k)

Master the Rule of 1:
1 Avatar
1 Desire

80% of Ecom brands mess this up, then wonder why competitors with trash products lap them while they stay stuck burning cash on "more creatives"

[Radu @raducopy]

everyone running advertorials should study DailyMail.

"i studied bro"

[Sapo @EcomSapo]

This brand is doing ~$2M/month selling a cigarette alternative...

And the product isn't the interesting part.

The business model is.

Front-end:

A one-time purchase.

A resistance necklace designed to help smokers quit.

Backend?

You already know.

Monthly flavored refills.

Subscription.

And that's where the money is made.

Think about it:

If the product actually works...

Why would an ex-smoker stop buying?

They're not just selling a product.

They're selling an alternative habit.

And habits are sticky.

Most people look at the necklace.

The smart ones look at the refill economics.

One customer.

Multiple months of revenue.

Found this one on Brandsearch...

[IamAmine @aminekur]

@HenryCrochemore File

[IamAmine @aminekur]

@Nate_Google_ Lp

[IamAmine @aminekur]

@HenryCrochemore Discovery

[IamAmine @aminekur]

@ZedNilm1 Vsl