New pop up strategy ripping for our supplements brand client.
£17,000 in 7 days.
80% open rate.
50% click rate.
23% placed order rate.
If you run a supplement brand and your pop ups are weak, DM me and we'll set this up for you for free.
Only doing this for 10 brands. 👍🏻
This button here is killing advertorial conversions.
Design matters, especially on cold because people judge, and if what you have is not FAMILIAR, you kill trust and believability.
Test it on yourself. You do the same. So, review your own judgements you'll notice this pattern.
What editorial have you seen look like this? Green button with a white highlight. None.
If you're gonna run advertorials, save yourself months of headache and model a news site's look and feel.
Here is the whole model:
1. Find the news site your audience goes to.
2. Look at the layout, font, element structure.
3. Model that for yours.
4. Increase conversions.
If you sell supplements/consumables run this email upsell strategy to pull out more cash from new customers.
As soon as they place first order, send them 3 emails in the first 24 hours to push them to a buy more of the same thing.
From 1 bottle --> 3 Bottles
Give them a chunky discount, 35-45% off, and you'll easily pull in an extract $10 to $50k or more depending on your traffic.
New pop up strategy ripping for our supplements brand client.
£17,000 in 7 days.
80% open rate.
50% click rate.
23% placed order rate.
If you run a supplement brand and your pop ups are weak, DM me and we'll set this up for you for free.
Only doing this for 10 brands. 👍🏻
there’s a concept on the rise on tiktok / ig rn that you’re going to want to test immediately
‘choose your partner for tonight’
it’s mostly creepy stories and uncanny vibes
the reason it works is because the second they commit to a character they have to find out what happens next
they're going to watch
the same characters appear often
so there's connection to them over different videos and story lines
retention is strong
it's an interactive experience with a new open loop choice every few scenes
“now decide if you follow or stay where you are…”
it counts down while you ‘decide’ then it decides for you anyway
i’ve been taking that concept and applying it to health brands
‘if you choose [path a]… you [problem]’
walk them through the timeline of what would happen if they choose X, what they already know to be true, their own interpretation said back to them
the second choice appears later as what happens if you choose the other path, the outcome
‘if you had chosen [path b]… x y z happens and [outcome]’
steal this format and profit before it gets rinsed
here's one we did for neuaura
Easier way to increase consumption and conversion.
MAKE YOUR TEXT BIGGER.
Primary text should be at minimum 18pts or higher for easy readability.
Especially if you have an older audience.
👍🏻