At Relate, we share our expertise in UX/UI, branding, and, of course, AI. In this article, you'll learn how to create animated graphics for your websites using Claude. Thanks to @semochkin_alex for the promotion
We were tasked with branding @quipnetwork, the world’s first worldwide quantum computer. A deeply technical product at the intersection of decentralized computing, quantum research, and post-quantum security. Our challenge was to make it feel as credible to institutions as it does native to crypto.
The idea behind Quip was ambitious. Our job was to find a metaphor that could carry it, something simple enough to become a brand, but deep enough to reward a closer look. We found it in a butterfly.
Our Design Director Arseniy @plurvlism walks through the whole process, from briefing and first concepts to final identity.
Hi, I'm Andrejs @andkorss — Product Designer at Relate 👋
I design interfaces & web products, present work to clients, and mentor junior designers. AI is a big part of my workflow — automating routine tasks, analyzing briefs, generating ideas, and building web animations.
For animations, I use Claude. I build in Webflow, but I'm not deep into GSAP or Three.js — so Claude helps me vibe-code the parts I can't build myself. For example, on a recent project, we used AI to create a set of interactive illustrations and built them right into the website.
Here's a quick walkthrough on a live project ↓
Out with the old, and in with the new 😮💨
Introducing the new and refreshed AIVM
Infrastructure for identity, execution, coordination, and trust at machine scale
Check it out → https://t.co/mRfd2L6DiG
Hey, it's Anita @aaatsiklauri 👋
I'm the Branding Lead at Relate — I run the processes in our brand team, mentor junior designers on the visual side, and still do hands-on branding work myself. Today I'm giving you an inside look at Relate's culture.
Think we'd be a good fit? Browse open roles and apply here → https://t.co/KDezHmFsax
Drop your portfolio in the replies to speed things up. Follow us so we can DM you.
Relate is hiring! 🌍 Full-time or project-based, remote.
We're looking for experienced, taste-driven Brand, Product, and Motion/CG designers to join our team.
You'll be shaping the new internet alongside global clients, working on projects that define how people interact with and perceive emerging technology. We offer a lot of freedom, real growth opportunities and a highly competitive salary, but we expect excellence and ownership in return. Our industry moves fast, so we need designers who are ai-native, agile, resourceful, and ready to deliver.
If that sounds like you, check out the roles and apply here → https://t.co/DYbXbR3kev
Reply with your portfolio and best work to speed up the process. Follow us so we can DM you.