Andrea | DTC Performance Ads

Builder of People and Systems. Ad Creatives Rockstar. Our team's ads spent over $150M on Meta last year. Stoic enthusiast. Veteran in Beauty and Fashion stores.

[Andrea | DTC Performance Ads @andrea_dtc]

@ecommmoose @Muvtafa Send

[Elon Moose @ecommmoose]

We do over $1M+ a DAY in sales

2 things have been key to scaling:

1. Creatives:

Built a machine that MASS produces high intent ads.

2. LTV:

Maximized how much a customer pays in first 90 days.

I broke down both in a 22 min video

Like + RT + comment “send” and I’ll DM it

[Andrea | DTC Performance Ads @andrea_dtc]

@ahmad_a_wahabb drama

[Ahmad @ahmad_a_wahabb]

"Based on true story"
yes actually it's a story from a real customer review
I mastered AI Drama.

in the last 4 weeks I already did 9 AI Drama and 3 sitcom.

I can say they convert really good.
here is a trick NO ONE ON X tell you
Do you really want free banger?

the idea of ai drama wasn't invent by any creative strategist it was already viral on instagram,organically from AI creators.

open a new instagram account
start engage with content like this.

look for what did already went viral with them, replicate to your product.

I have seen someone on X took the exact same hook from an instagram page and it did literally went viral.

I am writing a skill for that format based on what I did.
the skill does not make you creative
but it's prompt and method that help you.

rt & comment "drama" and it's urz (kindly follow so I can dm)

[Andrea | DTC Performance Ads @andrea_dtc]

@Ecombos_Ai Strategy

[Andrea | DTC Performance Ads @andrea_dtc]

@georgesttock SKIN

[Andrea | DTC Performance Ads @andrea_dtc]

@spwfeijen NANO

[Andrea | DTC Performance Ads @andrea_dtc]

@everestchris6 BOT

[Andrea | DTC Performance Ads @andrea_dtc]

@mikefutia Nano

[Andrea | DTC Performance Ads @andrea_dtc]

@hasan28d N8N

[Hasanuzzaman Khan @hasan28d]

An n8n script so powerful it’s like the brain of the cosmos, jacked into the internet’s core.

Scans TikTok, IG, YT, LinkedIn, X & FB at godspeed, crunching a trillion signals in real time, hijacking trends before they exist!

FOLLOW + RT + comment ‘N8N’ & I’ll DM free.

[Andrea | DTC Performance Ads @andrea_dtc]

@burkisoy AI

[Andrea | DTC Performance Ads @andrea_dtc]

@georgesttock Nano

[Andrea | DTC Performance Ads @andrea_dtc]

@theisaacmed Given the taste, I would probably see it better in the chocolate aisle. The same place where you can find pocket coffee.

[Andrea | DTC Performance Ads @andrea_dtc]

@adamklink351786 @ProfeziaC How

[Andrea | DTC Performance Ads @andrea_dtc]

2025 Marketing Prediction: The UGC party is over.

People see through fake authenticity. They're craving real entertainment & emotional brand connections.

Perfotainment (not a real word, but sounds great) will be the next big thing. @trueclassictees & @AFK_arena are already dominating this space with great ads.

Most agencies will crash, stuck in pricing wars while the market evolves. Who wins? Those who master the art of entertaining performance (both brands and agencies).

Sources and credits: @herrmanndigital (tweet on branded ads) and @M__Operators (Connor's take on HexClad direction next year)

Ps. I bought the domain just in case

[Andrea | DTC Performance Ads @andrea_dtc]

If you want to start making ads today...

You can start with only two people...

A media buyer to analyze results, find good ad examples, and write scripts...

A good video editor who can craft ads from available content, following the scripts...

That's all it takes...

[Andrea | DTC Performance Ads @andrea_dtc]

We make winning ads for big brands...

Here's what they have in common:

Most of their revenue comes from iterations of their winning ads with small changes.

All the new ideas you see them testing...

It's just a price they have to pay for when their winners will eventually stop working due to ad fatigue...

The key isn't to do more; it's to do better.

[Andrea | DTC Performance Ads @andrea_dtc]

People buy for...

SELFISH reasons (like dopamine release, look better, or to boost their ego)

But they need to justify their decision with...

UNSELFISH reasons (self-improvement, helping family, or sustainability)

Your ad should speak to both...

[Andrea | DTC Performance Ads @andrea_dtc]

That's a wrap!

If you enjoyed this thread:

1. Follow me @andrea_rimmaudo for more of these
2. RT to share this thread with your audience.

(Must be a follower)

[Andrea | DTC Performance Ads @andrea_dtc]

Check out 4 Winning Pet Ads I collected this week:

1. Raising a Dog (book)

What clicks:

- Twitter framing that catches the eye and builds trust.
- Customer storytelling from "pain" to "dream outcome".

[Andrea | DTC Performance Ads @andrea_dtc]

4. Freshpet

What clicks:

- It uses a dog's POV and voiceover to educate the prospect about the benefits
- It includes the entertaining element of "A day in my life" to keep the prospect engaged