Applause, @ProcterGamble! 👏 👏 👏
If you're only using demographics to segment your audience, you are wasting time and money on people who just don't want to hear from you. https://t.co/5q7wGp9o1w
"The democratisation of digital advertising is a global goal and mission and the Italian market is ripe with opportunities and interest in identity-based solutions.”
IX's @AugustinDecre breaks down some of the latest adtech trends in Italy. @exchangewire https://t.co/srqOc42Nlg
A pitch for programmatic buyers is being planned by the broadcaster, which will be sold to agency trading desks and demand-side platforms https://t.co/z9NzvnderX
With a U.S. ad platform finally established in China, it opens the doors to...
1. 1st Party Data Management
2. Brand Safety
3. Viewability
4. Real-Time Measurement
5. Creative Approval
6. Price Discovery
#ReachChina@TheTradeDesk
@searchliaison In Romania this situation is bad from March 12. Small news website are now on the first page with breaking news. When will the problem in Romania will be resolved???