Andrew Standards

Researching brands worth your attention. Built Talkshop for honest discussions about products & quality.

[Andrew Standards @andrewstandards]

if these companies are going to expire my sign up discount, then they better expire my email address from their database too

[Andrew Standards @andrewstandards]

re: quiet luxury

any aesthetic that gets a name and a discourse has already exited the phase where it meant something

[Andrew Standards @andrewstandards]

every successful brand eventually becomes a costume lol

[Andrew Standards @andrewstandards]

people don't want brands anymore. they want evidence of a person.

the brands that are growing right now are the ones where you can feel a specific human behind the decisions.

[Andrew Standards @andrewstandards]

Thirty years ago, if you wanted to find something good, the signals were narrow but reliable. A few magazines. a few stores. A person whose taste you trusted. You could triangulate.

Now every product has hundreds of reviews, every brand has a content team, every aesthetic has been pre-chewed into a Pinterest board, and half of what you're looking at was written by a machine. The signal-to-noise ratio collapsed.

Heritage is the one filter that still works. Not because it's morally superior but b/c time is the only filter that can't be bought.

[Andrew Standards @andrewstandards]

time is the only filter that can't be bought

[Andrew Standards @andrewstandards]

the companies surviving 2026 are the ones that figured out which part of their value chain is human-dependent and are automating everything else around it

[Andrew Standards @andrewstandards]

fuck all these affiliate flywheels. the best product content on the open internet today is written by people outside that commerce container

[Andrew Standards @andrewstandards]

in creator commerce the thing you're actually buying IS the moment

the product that comes in the mail days later is just the souvenir

[Andrew Standards @andrewstandards]

agents in ecomm resolve preferences, they don't originate them

[Andrew Standards @andrewstandards]

@QVC did not file bankruptcy because linear TV shopping is dying. they filed b/c linear TV shopping is dying faster than their balance sheet can wait for the pivot to finish

they became a top seller on TikTok Shop US, acquired nearly 1M new US customers on the platform in 2025, and grew their total US customer file for the first time in over four years — because of TikTok Shop

the chpt 11 isn't a retreat from live commerce. it's a sprint into it

[Andrew Standards @andrewstandards]

Cotton is in

[Andrew Standards @andrewstandards]

everyone on the timeline quietly thinking about piggy backing Leopold Aschenbrenner today

[Andrew Standards @andrewstandards]

I strongly believe that most product discovery still happens through editorial trust, not algorithms.

[Andrew Standards @andrewstandards]

A question for all the clothing nerds:

Does technical performance require synthetic materials?

[Andrew Standards @andrewstandards]

natural fiber advocacy

[Andrew Standards @andrewstandards]

I want to connect with more people who care deeply about what things are actually made of, how they actually fit, and whether they'll actually last.

[Andrew Standards @andrewstandards]

if you spend enough time on fashion tiktok, consuming style substacks and fashion blogs there's one thing you inevitably realize — that the @THEROW is the quiet center of gravity

[Andrew Standards @andrewstandards]

The slow-clothes movement's aesthetic diversity is expanding beyond Japan-worship and Scandinavian minimalism.

[Andrew Standards @andrewstandards]

@CW8900 @_Checkmatey_ what do you make of this?