Anidor Hakak

Helping brands win in the AI search era. SEO | GEO | AEO | AI Search Optimization. Digital Marketing Strategist & Academic Lecturer.

[Anidor Hakak @anidor]

AI ads - GPT vs Perplexity

[Anidor Hakak @anidor]

Practical takeaway: none of these three tools alone gives the full picture. Used together, they're currently the closest thing to real AI visibility measurement - and all three are free.

[Anidor Hakak @anidor]

Google, Bing, and Microsoft just gave you three different (and each incomplete) windows into how AI assistants find and cite your content.

[Anidor Hakak @anidor]

The catch: Clarity's data is strong for Copilot and Bing Chat, partial for ChatGPT and Perplexity - only when they pass an identifiable referrer, which isn't consistent.

[Anidor Hakak @anidor]

Microsoft Clarity. Since May 13 it shows the exact Grounding Query an AI system used to find your content, your Share of Authority against every other cited domain, and since August 3, a breakdown between branded and non-branded queries.

[Anidor Hakak @anidor]

Bing Webmaster Tools went further in June with four full reports, including Citation Share: what percentage of citations on a given grounding query belongs to you versus competitors. But it only covers Bing and Copilot. The most detailed tool right now is actually free:

[Anidor Hakak @anidor]

Google's Search Console Generative AI report (launched June 3) shows impressions only - no clicks, no queries, and it's still rolling out gradually (UK, India, Switzerland so far, not every domain yet).

[Anidor Hakak @anidor]

Social presence is now part of that signal. Active, consistent branding across platforms = a stronger "entity" in Google's eyes. Your social team and SEO team are now measuring the same thing.
Check your Search Console today.

[Anidor Hakak @anidor]

Google's newest Search Console feature isn't about rankings. It's about proving your brand is a real, active entity.
July 7: Platform Properties launched.
Connect Instagram, TikTok, X or YouTube - no website needed. See which search queries drove people to your posts.

[Anidor Hakak @anidor]

3 sub-reports inside:
Performance (clicks/impressions)
Insights (trends, top posts)
Achievements (milestones)
Why it matters: Google spent years pushing "entity SEO" - judging brands by consistent signals across channels, not just a website.

[Anidor Hakak @anidor]

Wake up and #stopTheWoke

[Anidor Hakak @anidor]

Strange experience at work with GPT. While reviewing its responses, I noticed random Arabic words. Curious, I asked GPT about one - 'داعش' (Daesh), an Islamic terror group, appeared mid-answer. Why is this happening?

[Anidor Hakak @anidor]

@Lamineeyamal__ new jersey

[Maya Goldin @maya_goldin]

כמו שאמרתי הדבר היחיד שמעסיק אותי היום זה אואזיס ובגלל שאני אדם עם נטייה לאובססיביות אז אני כבר שנים ארוכות מושקעת בסכסוך המשפחתי שמנע מכולנו איחוד של מוזיקה חלומית. הנה שרשור קצר (חח) על ליאם ונואל גלאגר ומערכת היחסים הרעילה שמנעה מכולנו את אואזיס עד ובכן...ההכרזה של אתמול>>

[Anidor Hakak @anidor]

The eye in the sky 🤟🤟https://t.co/h1oFNV5cHC דרך @YouTube

[AshutoshShrivastava @ai_for_success]

When SORA Videos Met Pika LipSync

I took some SORA videos and used the Pika Lip Sync released yesterday, and the results are 🤯
if you like them, please repost and share with others. It helps a lot.
More examples in🧵
1/4

[The Mossad: Satirical and Awesome @TheMossadIL]

Yahya Sinwar is pleading to the world for a ceasefire.

@BBCWorld
@Eretz_Nehederet

[Noa Tishby @noatishby]

This is the most challenging speech I’ve ever delivered, but it’s time the world wakes up to what the Jewish community has been saying all along.

What we experienced on and since October 7 was sadly, predictable. We’ve warned of the danger of radical Islam or, more accurately, the radical Islamic Nazism that is constantly lurking at Israel’s borders. And we’ve warned of the ongoing grooming of Western civilization – through universities, the media, and social media. We warned what the phrase “from the river to the sea Palestine will be free” really looks like. It means “itbach al Yahud” – “slaughter the Jews.”

This demonization of Israel is not “progressive”, it’s not peaceful and it absolutely won’t Free Palestine. It is a modern-day blood libel calculated to incite, pave the way for, and then justify - a genocide.

We’ve seen it for over three and a half thousand years of Jewish “lived experience”. It’s the generational trauma that is in our bones. We understand it. That, is our “Jewish privilege.” We knew where it would lead, and we are devastated to be proven right.

Israel is one of the greatest stories ever told and its vilification is one of the greatest smear campaigns in the history of the world. But we have news for you: when we say Never Again, we mean it. When you tell us you want to kill us, we believe you. And when you set out to do it in the most horrific of ways, we will defeat you.

We stand shoulder to shoulder with the families of Israelis and Americans held hostage by the Hamas terrorists and demand they return the hostages now! Bring them home!

Above all I am grateful that for the generations to come, the Jewish people will still live, love, and thrive and reach out a hand to the world. And Hamas will be nothing but a footnote in history, just like those who tried to exterminate us before.

Am Yisrael Chai 🇮🇱

🎥: @FIDF

[Anidor Hakak @anidor]

John Lennon wrote:
"Imagine all the people Livin' life in peace".
We didn't imagine this:
#StandWithIsrael

/imagine

[Nuseir Yassin @nasdaily]

Personal Thoughts:
(not for everyone, feel free to skip)

For the longest time, I struggled with my identity.

A Palestinian kid born inside Israel. Like…wtf.

Many of my friends refuse to this day to say the word “Israel” and call themselves “Palestinian” only.

But since I was 12, that did not make sense to me.

So I decided to mix the two and become a “Palestinian-Israeli”

I thought this term reflected who I was.
Palestinian first. Israeli second.

But after recent events, I started to think.
And think.
And think.
And then my thoughts turned to anger.

I realized that if Israel were to be “invaded” like that again, we would not be safe. To a terrorist invading Israel, all citizens are targets.

900 Israelis died so far. More than 40 of them are Arabs. Killed by other Arabs. And even 2 Thai people died too.

And I do not want to live under a Palestinian government.

Which means I only have one home, even if I’m not Jewish:

Israel.

That’s where all my family lives. That’s where I grew up. That’s the country I want to see continue to exist so I can exist.

Palestine should exist too as an independent state. And I hope to see the country thrive and become less extreme and more prosperous. I love Palestine and have invested in Palestine.

But it’s not my home.

So from today forward,
I view myself as an “Israeli-Palestinian”.

Israeli first.
Palestinian second.

Sometimes it takes a shock like this to see so clearly.