Anthony Liu

Co-Founder of DTC Snack Company

[Anthony Liu @anthonypliu]

@blvckledge shopping

[Anthony Liu @anthonypliu]

@blvckledge swipe

[Anthony Liu @anthonypliu]

@blvckledge page

[Anthony Liu @anthonypliu]

@blvckledge guide

[Anthony Liu @anthonypliu]

@blvckledge pmax

[Anthony Liu @anthonypliu]

@blvckledge search

[Anthony Liu @anthonypliu]

@blvckledge Scale

[Anthony Liu @anthonypliu]

@oliviercroguy What about design? I would almost say laying out the code is the easy part, still need designers to make things pretty

[Anthony Liu @anthonypliu]

@ceodotmika Google ads has a ceiling for most things. It’s very reliant on search volume , where as social media you can get it out to people who may not know they want what you’re selling. Google ads is slept on though and it’s needed 100% to scale your business

[Anthony Liu @anthonypliu]

@herrmanndigital Yeah it’s annoying af. But the idea of adding site links may be very beneficial for brands that have a lot going on. for example, multiple offers, different products they sell etc. definitely need to be careful though, I’ve had ads wasting money because of it

[Anthony Liu @anthonypliu]

@ashvinmelwani When you say consolidate, does that just mean less campaigns, or also less ad sets? Find it hard to test hundreds of creatives in a single campaign/adset at meta just falls in love with one and never give the others a shot. Suggestions? 🙏

[Anthony Liu @anthonypliu]

@blvckledge Been using YouTube shorts ads for a while but I’ve only been able to do it using target CPM, is that what you’re using and just running it on your uploaded list?

[Anthony Liu @anthonypliu]

@blvckledge Are you just using it for retargetting or are you using it to general lookalike audiences also?

[Anthony Liu @anthonypliu]

@ecomchasedimond I just confirmed with Klaviyo, you can exceed your active profiles without getting billed. It just limits the amount you can send at once. If your contract is 10,000 active profiles you can only send campaigns as big as 10,000 users.

[Anthony Liu @anthonypliu]

@ashvinmelwani Used to have this issue a lot. Get a standing desk. No chair can fix this 100%. You need to switch from standing and sitting throughout the day. Your back pain will be gone after a few weeks of alternating

[Anthony Liu @anthonypliu]

@obviceo School

[Anthony Liu @anthonypliu]

@ashvinmelwani If you are still using checkout.liquid file you can simply add this:

.venmo-button {
display: none;
}

to your css

[Anthony Liu @anthonypliu]

@TheSzef I don’t think this kills off recharge just yet. I’m not seeing a way to do prepaid subscriptions like buying 6 months up front. Also recharge has automated flows, analytics and more. Hope Shopify gets up to speed quick though. Would love to get rid of recharge ASAP

[Anthony Liu @anthonypliu]

@ashvinmelwani What do you do if you have 10+ creatives? Split them into their own adsets and set a low testing budget for each ? Or lump them all in one testing adset with a higher budget ?

[Anthony Liu @anthonypliu]

@MakerScaler @seanfrank 😂 FR.