Ashfall Studio

Brand identity & digital experiences for innovators. From AI startups to Google.

[Ashfall Studio @ashfallstudio]

New case study: Tekuma

For the visionary urban design practice spun out of MIT we built a brand designed to be understood before it’s explained.

[Ashfall Studio @ashfallstudio]

@raycashxyz @EhrlichMartin 💚💛

[Martin Ehrlich @EhrlichMartin]

Working on a new case study for the @Raycashxyz brand identity we created at @AshfallStudio earlier this year. Super excited about this one 👀

[The Brand Identity @TweetsByTBI]

Global creative and technology company @ashfallstudio built the identity, strategy and motion system for @shelbyserves, a decentralised hot storage protocol taking on AWS, Google Cloud and Azure.

[CSS Design Awards @cssdesignawards]

Website Of The Day is Shelby
https://t.co/2bsuqqJEsc
by Ashfall Studio @ashfallstudio
#webdesign #webdev #cssdaWOTD #CSSDesignAwards

[The Brand Identity @TweetsByTBI]

Global creative and technology company @ashfallstudio’s identity for decentralised storage protocol @shelbyserves pairs GT Planar and Repro Mono with four duotone palettes that avoid the Web3 and corporate clichés.

[The Brand Identity @TweetsByTBI]

Global creative and technology company @ashfallstudio built the identity for hot storage protocol @shelbyserves around an extruded hexagon holding a circle. It’s structurally stable when static, and kinetic in motion.

Explore the full case study below ↓

[Ashfall Studio @ashfallstudio]

@jaredpgranger @TweetsByTBI Loved to have you 💖

[Ashfall Studio @ashfallstudio]

@rebrandgallery 🤍

[Rebrand @rebrandgallery]

Shelby Visual Identity by @ashfallstudio ⌬

[Ashfall Studio @ashfallstudio]

New case study: @ShelbyServes 🩷

A decentralized hot storage protocol taking on the hyperscalers. We built their brand on tension: infrastructure should feel fast, responsive, and alive, but also firm and solid enough to trust with your data.

Built to hold, made to move. 🧵

[Ashfall Studio @ashfallstudio]

@vuk_sol @shelbyserves 🙏🏻

[Ashfall Studio @ashfallstudio]

New case study: @ShelbyServes 🩷

A decentralized hot storage protocol taking on the hyperscalers. We built their brand on tension: infrastructure should feel fast, responsive, and alive, but also firm and solid enough to trust with your data.

Built to hold, made to move. 🧵

[Ashfall Studio @ashfallstudio]

@shelbyserves Full case study: https://t.co/v3WH3ElTSF

[Ashfall Studio @ashfallstudio]

Built to scale.

Shelby’s brand system was built to hand over: clear enough for other teams to use, structured enough to extend, durable enough to evolve.

[Ashfall Studio @ashfallstudio]

Color.

The four duotone palettes make the brand feel more vivid and alive than the corporate cloud world, but cleaner and warmer than a lot of Web3.