Ashray Urs

head of @streamlabs

[Ashray Urs @ashray]

This week, I spoke with @Digiday about what TwitchCon means to Streamlabs, and why we still believe it’s a great space for streamers and their communities to connect IRL.

Read the full article here: https://t.co/XmCJWezNZs

[Ashray Urs @ashray]

Super cool opportunity for creators post-TwitchCon. Check it out:

[GHOST Artemis 👻➡️ Twitch Con @ArtemisFrostt]

Creator Summit was just the beginning.

Now we're excited to invite you to Creator Connect, a four week series designed to help creators build new skills, grow their network, expand their opportunities, and learn from people actively shaping the creator industry!

It all begins November 17th ⛰️

[Ashray Urs @ashray]

The day off to play GTA 6 is real. We're hosting Game Day at our San Jose office on Nov 19. Bay Area creators and friends, DM me if you want in.

@streamlabs @LogitechG @Logitech

[internet hall of fame @InternetH0F]

Logitech is giving all 7,000 employees a day off to play video games, including November 19, the day of the 'Grand Theft Auto 6' release

Logitech believes gaming helps develop confidence, and builds problem-solving skills

[Ashray Urs @ashray]

@Winna @charlieINTEL accurate

[Ashray Urs @ashray]

@Kalshi yes!

[Ashray Urs @ashray]

@zachbussey @Logitech We're doing a full GTA day at the office on 11/19! Trying to finish OOT before then, counting on the flights to and from TwitchCon to get me there

[Ashray Urs @ashray]

Huge W from @Logitech.

Imagine telling your younger self that one day your company would give you a day off just to play GTA VI 😂

[Logitech G @LogitechG]

Every Logitech employee is getting a day off to play games. It’s called Game Day and it’s officially on the calendar.

Learn more: https://t.co/feKmVsmGAy

[Ashray Urs @ashray]

@Warchamp7 @vspxrr Really hope you’re right. Would be awesome 🤞

[Ashray Urs @ashray]

@mike_rosinsky @XCreators excited for the future 🤝

[Ashray Urs @ashray]

Clips are the most powerful way streamers get discovered.

Great to see it’s easier than ever to share those moments while the people behind them get the recognition they deserve

Big step forward for streaming on X.

[Allegra Jacchia @allegrajacchia]

Introducing Clipping 🎬

Until now, clipping on X meant downloading videos, editing them using outside tools, and reuploading. Original creators often didn't get credit, and even when a clip went viral, they didn't earn from it.

Native clipping fixes both sides.

Clippers: clip your favorite moments right on X in a few taps. No downloads, no extra steps.

Creators: every clip credits and links back to your original video, so you get more reach and new viewers who keep watching.

And for the first time, both the clipper and the original creator can earn from that clip through Original Content Rewards.

Happy clipping!!

[Ashray Urs @ashray]

Sharing in case anyone needs this today. Your best post is probably one you haven't made yet. Create more, worry less! You've got this

[Cheebs @ChillboBagginz]

If I could give ANY advice about content creation, it would be keep consistently creating and posting about whatever it is you enjoy.

Try new things with no expectations for them to do numbers. If it doesn’t do “well”, that’s okay. Just keep posting.

[Ashray Urs @ashray]

Hasan Piker pulling 200K+ live viewers on election night, rivaling major news networks, says a lot about how far the creator economy has come.

Just six years ago, AOC joining a Twitch stream of Among Us was a novelty. Recent elections have been dubbed the “YouTube election” and the “influencer election,” but really, every election is a creator election now.

[Ashray Urs @ashray]

@aaronistan @bySyncere Congrats!!

[Ashray Urs @ashray]

"You can't spreadsheet your way into a Grand Theft Auto or a Minecraft or Roblox."

The pressure to hit numbers is making it harder to build the games that made gaming great in the first place.

Best panel I've seen in years. Former leaders from every major console sharing a stage at #GamesBeat. @thetruebowser, @ShawnLayden, @PeterMooreUSA, with @deantak moderating.

One more day to go and I'm already full of new ideas. Sorry in advance, @streamlabs team.

Thanks for the invite Alex Lee and @GamesBeat

[Zach Bussey 🇨🇦 @zachbussey]

@streamlabs, my gift to you. 🎃

[Ashray Urs @ashray]

@zachbussey @streamlabs made my week! printing this and putting it up in the office 🎃

[Ashray Urs @ashray]

Love seeing X keep investing in creators and community building. This could be super valuable for streamers looking to build stronger relationships with their audiences and keep the convo going even when they’re offline

[Allegra Jacchia @allegrajacchia]

Subscriber-only group chats are here. A great way to give your most loyal followers a space just for them and build a tighter community.

This is in beta for creators with 800 Subscribers or fewer, and we're hoping to open it up to everyone soon.

Set it up now in Creator Studio > Subscriptions.

[Ashray Urs @ashray]

If anything, this is another example of why creators need tools that make it easier for them to diversify their content. That way, when a new format like Features rolls out, creators feel empowered to jump in, instead of being afraid they can’t keep up.

[Ashray Urs @ashray]

Instagram’s testing 90-minute horizontal videos. A YouTube competitor or a natural evolution? Let’s get into it 🧵

[Ashray Urs @ashray]

I think it’s too early to tell. Instagram has a unique discovery engine. How long-form video fits into that may be the biggest test of Features as an audience builder, and we still don’t know much about how Features will work. Still, I’m hopeful. It could be a great venue for multi-streamers and other long-form creators, and it could inspire Reels creators to try something new.