Hanuman Ansh is the most magnificent example of Aucitya - The Hindu theory of aesthetics and appropriateness.
@filmervishal ji gave our generation the grammar of 'mahima' back in the age of nihilism.
An opportunity to learn from him that intersection of the sacrality and creativity. This should permeate into every dimension from products to transmedia to cultural experiences to policy.
That is why we look at Aucitya as a paradigmatic core at @brhat_in
Join us to cogitate on this at the iconic BORI, Pune on October 16th.
To register :
https://t.co/R3RkMUy1LH
We’re hiring at Bṛhat!
We are looking for a UI/UX and Visual Designer who can transform complex cultural and civilisational ideas into clean, contemporary, and high-impact visual creatives.
This role is ideal for someone who enjoys working at the intersection of design, storytelling, culture, research, and digital communication, and can bring clarity, beauty, and depth to every visual output.
Share your resume and portfolio link at [email protected]
As I headed out of the Bengaluru airport, I saw a board that read :-
"India's fastest growing IVF hospital chain" without any trace of irony.
I recalled that as an example of our culture, creativity, marketing, product design losing the fundamental ethos of 'appropriateness'.
'Aucitya' is not content or a program.
It is a paradigmatic vision that seeks to foreground conscience in creation, in relationships, in policy, in product, in Culture.
To really think of and be accountable to Prayojana before we set forth with our creation.
This.
Entire nation, channelize all of our emotion to this.
Invoke and Establish HER to the best of our ability.
It is HER battle.
Time is up for the asuras.
Dear Pacifists,
Last night, as you slept peacefully, your pacifism and you were kept safe by our country’s armed forces.
We thwarted enemy’s attempts to hit us in Awantipura, Srinagar, Jammu, Pathankot, Amritsar, Kapurthala, Jalandhar, Ludhiyana, Adampur, Bhatinda, Chandigarh, Nal, Phalodi, Uttarlai and Bhuj. I assume you are not braindead, so you know how these hits were neutralised.
For a long time we have been in a war that we did not start. Now, we are trying to finish that war, so that peace can prevail. This is how it has been since the beginning of human civilisation - peace extracts a price.
Unfortunately, for all the poems, the feel-good artistic and literary expression that the world has no boundaries (which you so liberally quote), a geopolitical reality exists - the globe has lines drawn by humans who are mercantile, rapacious, communal, political and hegemonic. The only deterrence is having a mighty military that can act with force when needed. This means taking and shedding blood. This is Dharma.
Pacifism is not a brave expression in times of war, it is a luxury that you enjoy. Be grateful.
The real meta transition that is happening in the Hindu world is an experiential culture becoming an explanatory one.
The shrinking of our integral minds into one dimensional intelligences.
We face this challenge as parents, teachers, elders.
Young people face the same issue even more severely.
They yearn for meaning but cannot 'believe'
To believe is to be vulnerable, to put ourselves out there for assessment. Vulnerability needs courage.
In the age of exponential media, the safe haven is the 5 inch screen that we can escape into.
This is a learnt disability, an acquired malaise.
The root of this goes to a fundamental fracture in knowledge production - Decoupling of logic and faith.
This is the fundamental generator of issues.
Hindus need to work on this from multiple sides.
We must create sacred experiences, needs Aucitya.
We must also create sharp, logical minds that can dissect the false ideas culture supplies them with.
Anviksiki - the spirit of inquiry.
Join me and @jamvasu mahodaya as we explore the grand beauty of Hindu logical and argumentative traditions.
There is no match to Hindu ancestors in exploring the depth of any issue with extraordinary clarity.
This is the foundation for civilizational leaders.
Register here for this weekend workshop on 'Critical Thinking from a civilizational lens'
The work required to earn the right to opine.
https://t.co/WI8797vGVb
In light of the recent visa revocation orders, it has become increasingly evident that during the Congress regime, Muslims from Pakistan were able to enter India on short-term visas and, with relative ease, extend their stay for decades by obtaining Long Term Visas (LTVs). Many settled here, married, raised families, acquired Aadhaar cards, and even voted—while persecuted minorities faced significant hurdles in securing similar relief. This appeared to be part of a deliberate and systematic approach.
The consequences of those policies have deeply affected the nation, but corrective measures are now underway. Safeguarding our country from demographic imbalance is a long journey, yet important initial steps have been taken.
Svayambodha and Shatrubodha: Hindu View of Self and the World
I had been promising you this book for years. Here it is finally. Through the absolute anugraha of my guru, on Akshay Tritiya, it is live for pre-order.
https://t.co/Ptq2YGRnZW
I hate it the kid had to go through it.
I hate it there are 100 mics in his face.
I hate the fact that he had to explain his ordeal.
But if the kid hadn’t spoken so firmly and clearly, this too would be called a propaganda in 10 years.
The brutal attack on unsuspecting Hindu tourists in Kashmir is a chilling reminder of repeated, targeted violence against Hindus. And yet, many still flock there, romanticizing a people who have time and again shown unapologetic hostility. Let this be loud and clear: every rupee you spend in Kashmir risks fueling the next bloodbath. Watch this video from our archives and wake up.
On April 22, 2025, the worst civilian terror attack in Kashmir since 2008 unfolded in broad daylight. 26 Hindu tourists were singled out and executed by terrorists. The Resistance Front—a Lashkar-e-Taiba proxy backed by Pakistan has taken credit for the horrific attack. But if you look at headlines from major Western media outlets, you wouldn’t even know Hindus were targeted.
@nytimes, @washingtonpost, @CNN, @BBCWorld, @Reuters, and @AP - They downplay terrorism. Sanitize it. Hide the victims' religious identities. Call terrorists “militants.” Put “terror attack” in sneer quotes.
This isn’t just a tragic story—it’s deliberate erasure.
In this powerful breakdown, we expose: The selective language used to obfuscate the truth
👉The history media conveniently forgets
👉 The ideological agenda behind the violence it ignores
👉 How the victims and entire communities are being gaslit in real time
Watch this to understand what really happened, why it matters, and how legacy media is failing us once again.
This is more than a video. It’s a call to reclaim the truth.
The gṛhiṇī starts her day by cleaning and beautifying the space outside her front door.
Decorating her home's entrance with rangoli, muggu, kolam - geometric designs made of rice flour.
Navigating the complexities of democracy and preserving the spiritual architecture of Hindu society, Hindutva faces its own challenges.
From the crisis of the liberal order to the spectacle of the Kumbh, @pankajsaxena84 and @anviksiki articulate Hindutva as a civilizational institution—drawing from the sacred.
Can there be a global unity of Pagan religions? And can Sanātana Dharma provide an umbrella for this global pagan order?
In this video, @PankajSaxena84 answers these questions, and details a vision of a protected forest of Pagan religions.
We often get asked what is Bṛhat?
Bṛhat is a catalyst for the sacred.
We create fluency between the sacred, society, and the state - reclaiming a civilizational vision for the future.
Here’s what we do and why it matters.
Had this documentary not taken the stance of this being the only truth and in fact shown the positive mutually beneficial arrangements that society can create, it would have been reflective of the reality. 5/5
https://t.co/lGTWWFHTs2
This documentary by @BrutIndia popped up on my feed. This is such a biased and one sided 'documentary' that does nothing to document the true reality of the mutually symbiotic relationship of house helps and home owners in India. 1/5
I do not disregard the hardships faced by the unorganised workforce, & the incidents shown are problematic. But you can hear the women in the background say 'not everyone is like that', and I am sure there would have been some heartening stories of support to share as well. 4/5