A massive new study on peak performance included 34,000 international top performers: Nobel laureates, renowned classical music composers, Olympic champs, and the world’s best chess players. It shows early specialization is a trap, and the road to greatness is long and varied.
Whoever wins the #worldseries tonight is going to make a legion of fans for life.
The psychology of fans and how people identify with sports teams is fascinating.
Like goslings, young boys imprint on the team that wins when they are young. A championship leads kids to identify with a team for life--especially boys aged 8-12.
This is when I became a Toronto @BlueJays fan for life and it has been followed by 32 years of suffering.
The psychology of female fans is slightly different. They can identify with a team at any age.
But one way or the other, tonight will create an entirely new generation of fans. https://t.co/TyMM4epVLP
Women’s sports aren’t the future - they’re the now. 🚀
Health brands - a farther ranging category than many realize - are uniquely positioned to win, with values of wellness, empowerment & performance at the core.
Full blog ➡️ https://t.co/YoiHws7xRI
📈 Big money Is flowing into small sports
A great piece from @TheEconomist on increased investment in emerging sports.
Our @averycwright adds that investors see niche sports as a "foot in the door" to grow their sports portfolios.
https://t.co/TKjfVguBcb
✍️: @carla_subirana
It’s official: @averycwright has joined our team as Consulting & Custom Research Analyst!
With expertise across sponsorship, international events, and custom research, Avery will help drive purpose-led decisions for our clients.
Get to know Avery🔗: https://t.co/sBxjey8iLp
I know this will be a firestorm topic
WNBA players currently receive just 9.3% of the leagues revenue(this includes ticket sales, merch, TV deals) for reference their male counterparts in the NBA is 50.0%.
This resulted in their salary cap being set at just 1.507 million for this year(less than half of Joe Ingles 3.634M)
In theory if they received even 40% of the leagues revenue that salary cap would be at 6.481 M.
That increase would mean roster expansion could occur, players could theoretically still make 3x their current salary and owners would still bring in 60% of the revenue.
Now to put that into perspective, that still means an entire WNBA roster would be paid less than Rob Dillingham will make in 2025-26(6.576M)
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Now yes, the WNBA did lose 40 million dollars in 2024, but this is in large part due to the TV deal they are currently signed to, which in 2026 goes from roughly 45 Million annually to 200 Million annually.
This will result in essence result in the league making money over night from losing 40 to a net gain of 115M just on the TV deal alone. Even if the game and tickets sales were to stop growing, and merch stopped selling, it would still be in the green.
The current CBA would amount to players going from 1.507M in salary cap to just 4.0 M… a substantial raise however it would cost the league just 2.5 M out of that 115M TV deal profits.
If the players got 40%, that’s just 17.204M as a salary cap… a 11x raise over their current salaries, and still in the grand scheme of things less than 1 Jaden McDaniels(24.393M)
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The league is built on players whether you’re a CC, Aja, or Phee fan they deserve to get a bigger slice of the pie for the work they all have put in, and as the revenue grows, they should as well.
The WNBA players are not asking to be paid dollar for dollar what the NBA players make, from what I understand they just want a fair share of the revenue.
Now let’s enjoy some hoops.
Introducing the incredible talent joining us this spring! 🌟
They've gained some great momentum these first few weeks, and no doubt will continue to make an impact over the months to come.
🤝: @charliegadams, @1kAndre_, Shy Chambers, Diego Pardo, Tom Pelzer, @averycwright
Congratulations to Avery Wright (BA Sports Business '25) for receiving the Fitzgerald Family Scholarship! "The greatest benefit I have taken from the Fitzgerald community has been the support from the siblings themselves," she says. https://t.co/8NqhOciTU2 #Excellence#IAmWPCarey
@DKThomp Baseball “stars” are a completely different product than other sports stars. The market size is so vast that viewers tend to hone in on home team stars and only home team stars because it takes time and commitment to keep up on the cycle of stardom YoY in the MLB.
48-48 tie game with 5 seconds on the clock after a rough 4th quarter. Who’s on the free throw line? The exact person you’d want: @grace1holm. Knocks down both for her 1000th and 1001st career points. Clutch and well deserved accomplishment. Proud of you and @DCWestGBB, Grace!
Beautiful: Morocco become first Arab nation ever to reach knockout round of Women's World Cup on day Germany eliminated. Transformational for Women's football. Smaller teams playing with audacity, tactical cohesion and No Respect. Magnificent to witness🇲🇦