Annie W.

Building & investing @paretoholdings | Enthusiast of all things consumer, health/wellness, literature, music, and design

[Edward Lando @edwardlando]

Achievement and the making of memories are the only consolations for the passing of time

[Annie W. @awass19]

@edwardlando La joie du pays

[Edward Lando @edwardlando]

Be excited about doing the thing, not the idea of having done it.

The adventure is the reward.

[Edward Lando @edwardlando]

The startup game is both beautiful and cruel.

Hung out with a founder friend over the weekend who's worked 70-hour weeks for the last 6 years, raised tens of millions from tier one investors, hired a very strong team, and has been building in what is generally a pretty good space (b2b software).

Just never really found full PMF despite pushing a boulder up a hill to millions in revenue.

He seemed exhausted and somewhat defeated, and this is someone who embodies the literal opposite of these qualities.

I can tell that he still knows he will do something great in the long run, because he knows he is capable of it, and wants to prove it to himself.

But at this present moment he is very sapped of energy.

You read a lot about the fast unicorns (and decacorns) but he is only one of tens of thousands of redoubtable founders who grind on something for a long time and don't quite make it.

This is the dark matter of the startup universe (as he calls it, actually.)

It’s simultaneously omnipresent and invisible.

People only ever talk about and project the “we’re crushing it!” stories.

But almost every successful entrepreneur has a story like this one to tell, where they spent years grinding in relative darkness.

Excellence and luck: you need a lot of both for something to work.

If you play the game long enough, and if you never lose hope, you probably will get both at some point, and make it to tell your own success story.

[Annie W. @awass19]

@edwardlando @juicebox_work @davepaffenholz 🧃🚀

[Edward Lando @edwardlando]

Bullish on @juicebox_work

[Annie W. @awass19]

@johnnyfreds And more specifically french wine @edwardlando

[Edward Lando @edwardlando]

Pareto team in SF this week

We want to see what side projects the most cracked interns are working on

Come show us

https://t.co/N6n6sVwX4f

[Edward Lando @edwardlando]

Everyone will be there for you when you're on top of the hill.

Almost no one will help you climb it.

[Annie W. @awass19]

@edwardlando @Biowear_health The gap between “I felt good” and “here’s what my body was doing” is still enormous. On body computing is the next big thing 👀

[Edward Lando @edwardlando]

Coming soon

@Biowear_health

[Edward Lando @edwardlando]

Life is all about choosing which games you want to play…

And which are worth skipping.

[Edward Lando @edwardlando]

From a tennis player friend on why Alcaraz and Sinner are so much better than even the rest of the top 10:

"Appetite comes with eating."

Success begets greater ambition.

Power law dominates every discipline, and it is a very powerful force indeed.

[Carson Kraycik @CKraycik]

The weird thing about internship recruiting is that you make a career decision 12-18 months before you have to live with it.

Last night I met interns who recruited for banking, consulting, and big tech.

Most of them wanted to talk about startups.

A lot can change in 18 months.

[Carson Kraycik @CKraycik]

People told us pink wasn’t their color. We listened.

Black Pareto hats out now.

[Edward Lando @edwardlando]

Funding rounds this week are literally a mix of companies taking on death and AI accounting roll ups.

Glad all the important issues are being tackled.

[Edward Lando @edwardlando]

So good

[Edward Lando @edwardlando]

Do not fear happiness

[Edward Lando @edwardlando]

Longevity wave

[Edward Lando @edwardlando]

Longevity is the world’s biggest market, and for great reason. Nothing is more valuable than an incremental life hour… It is so surprising to me that more capital has not yet flooded the space given what is now possible.