Badhon Sorkar

I help Shopify & WooCommerce stores turn more visitors into buyers. 5+ stores in the last year. Tips on CRO, speed, SEO & email. DM “AUDIT” for 3 free fixes.

[Badhon Sorkar @badhongrowth]

Free store audit. Here's what you get:

1. I open your store on a phone, like a buyer
2. I find the 3 things most likely costing you sales
3. You get written fixes + a short video, within 3 days

Shopify or WooCommerce.
No call. No pitch.

DM “AUDIT” with your store link.

[Badhon Sorkar @badhongrowth]

@copyhackers Reviews do the same job for stores that never run interviews. The 4-star one that names the exact thing the product fixed usually reads better than the headline sitting above it, and it's already in the customer's words.

[Badhon Sorkar @badhongrowth]

@ecomchasedimond Back in stock is the one that quietly breaks on the store side. The signup is tied to the variant ID, so if the product gets deleted and re-created or re-imported after a sellout, the alert never fires and nobody notices. Worth a check after any catalog cleanup.

[Badhon Sorkar @badhongrowth]

75% of AI-referred sales on Shopify came from outside the top 100 product categories.
The AI shopper buys the specific thing from whoever describes it best.

[Badhon Sorkar @badhongrowth]

Launch emails sell when the product leads, not the brand story.
Name and a one-line promise, then the photo, 3 numbers instead of a feature paragraph, and the pre-order price with a deadline at the end.
Design concept, not a real brand.

[Badhon Sorkar @badhongrowth]

@audrlo @Shopify If it's a payments hold or an account review, only Shopify can move it, and the support chat in their help center (ask for a human) is usually faster than waiting on an intro. If the storefront or checkout is just acting up, that's fixable without Shopify. Which one is it?

[Badhon Sorkar @badhongrowth]

@ecomchasedimond Browse abandonment is the one I keep finding switched on but sending nothing. It needs the tracking snippet in the live theme, and a theme update or a new theme publish drops it quietly. The flow still shows as active, so nobody notices until someone checks the send count.

[Badhon Sorkar @badhongrowth]

Abandoned cart emails don't need to beg.
Item and price up top, 4 reasons to trust it, one review, one button.
Design concept, not a real brand.

[Badhon Sorkar @badhongrowth]

@copyhackers Product pages are where I see this most. Most of them open with the material or the ingredient list. The ones that sell open with the night the buyer was stuck with the problem, then get to the specs. Same product, same price.

[Badhon Sorkar @badhongrowth]

@AccessoraX Yeah, the app-injected icon buttons are the usual offenders, sticky add-to-cart bars especially, a bare SVG with no name. My quick check is tabbing through the product page once with the keyboard, the unlabeled ones show up in a minute.

[Badhon Sorkar @badhongrowth]

Hydrogen went GA this week. Headless Shopify with analytics and Shop Pay built in.

Before the "should we go headless" meetings start again: most stores I open lose money to a slow product page and a confusing cart, not to the theme architecture.

Who actually needs headless?

[Badhon Sorkar @badhongrowth]

@ecomchasedimond 4 is the one I keep running into from the store side. The welcome flow still links a product that got discontinued in spring, the abandoned cart email pulls an image from a deleted variant. Looks fine inside the email app, the customer lands on a 404.

[Badhon Sorkar @badhongrowth]

@bengoogleads The store side of this is a second number nobody owns. Product page says "ships in 1-2 days", the feed still has the 3-7 someone typed during setup, and whoever runs the ads never opens Shopify's shipping settings. Worth putting both in front of one person before BFCM.

[Badhon Sorkar @badhongrowth]

@oliverkenyon The vibe coded part that lands on my desk is always the theme. Looks great on the founder's laptop, then it's 4 seconds on a phone and the cart drawer dies on iOS. Shopify holds the rest together, which is the only reason it works at all.

[Badhon Sorkar @badhongrowth]

@CoopEcom Since you'll be traveling: have it put every change in its own new section or snippet instead of editing theme.liquid directly. Then if something breaks on mobile while you're away, you can switch that one section off from the theme editor on your phone.

[Badhon Sorkar @badhongrowth]

@youderian @ecomfuelco Mostly, yeah. The ones owners still pay for are the ones with a backend they don't want to own, reviews, subscription billing, search. The sticky-cart-for-$29 kind is already a snippet now.

[Badhon Sorkar @badhongrowth]

@FedericoS18132 Shopify dev here, I build custom product and offer pages and set up CRO tests on them. Happy to help, DM open.

[Badhon Sorkar @badhongrowth]

@_JoshuaSEO Shopify-specific bit: you can't keep the old URL structure, everything lands under /products/ and /collections/, so the redirect list is the whole site. The one people forget is old image URLs. After a Woo move, Google Images sends clicks to /wp-content/uploads/ for months.

[Badhon Sorkar @badhongrowth]

@harleyf @Shopify The part of that number I see from the dev side: most of those first orders land on a store that is still half set up, default confirmation email, shipping rates never tested on a phone. The buyer didn't care. Polish can wait for sale two, the first one just has to happen.

[Badhon Sorkar @badhongrowth]

@ShopifyDevs Good one from the merchant side too. Most stores I open have 15 apps installed and maybe 6 still in use, and every one of them keeps its read access to customers and orders. A check like this on the dev side plus a yearly app prune on the store side closes most of that door.

[Badhon Sorkar @badhongrowth]

Most welcome emails just say "thanks for signing up."

Mine for a coffee brand: 15% off up top, and a "how do you brew?" question that sorts people from email one.

Design concept, not a real brand.