Brandon

Correlation archaeologist, data wrangler, positivity distributor

[Brandon @bcpurcell]

Why do you invest in #data, #analytics, and #AI? To make better business decisions. But are your investments really impacting your decision-making? Please let me know by taking this 5 minute survey.

https://t.co/QEgbtowVUq

[Brandon @bcpurcell]

AI Alignment is the most important technological challenge of our time. It will likely determine the fate of the human race and will definitely determine the success of your business.
https://t.co/9r0Th8Rku5

#AlignByDesign #AIAlignment #AI #ResponsibleAI

[Brandon @bcpurcell]

Happy AI Appreciation Day! In what ways are you using AI for Good? I’d love to hear from you. In the meantime, here’s some inspiration. #ai #AIAppreciationDay https://t.co/gsEyI0TwGM

[Brandon @bcpurcell]

Meta announced plans to de-bias housing, employment, and credit advertising. Here's our take:

https://t.co/FehiHPajNk

#ai #responsibleai #trustworthyai #advertising

[Brandon @bcpurcell]

@Xfinity line down across our street. Call @comcast - “we’ll be there in 3 days.” #comcastsucks #ihatecomcast #worstcompanyever

[Brandon @bcpurcell]

Last week the Business Roundtable published a Roadmap for Responsible AI. Here's Forrester's take: https://t.co/IvFKP8h8Ig #ethicalai #responsibleai

[Brandon @bcpurcell]

We hear a lot about bias in AI, but how do you systematically measure and promote fairness? Check out Forrester's What It Means podcast to learn more. https://t.co/Rla56JEv5e #ForresterPodcast #responsibleAI #ai

[Brandon @bcpurcell]

Want to learn how to instill FAIRNESS in #AI? Please enjoy this #podcast with myself and Allan Tan of CXOCIETY. https://t.co/1f3q5fkLVf #aiethics #artificialintelligence

[Brandon @bcpurcell]

There's so much talk about #bias in #AI but very little about how to make #artificialintelligence fair. My recent research on fairness in AI highlights key techniques and best practices for mitigating harmful bias and ensuring fairness. Enjoy! #fairAI
https://t.co/60HBFiyy3b

[Brandon @bcpurcell]

"Trust is the foundation of change" - @katytynan #FORRDataInsights

[Brandon @bcpurcell]

"Build a system of complementary metrics that balances value FOR customers with value OF customers" - @maxieschmidt #FORRDataInsights

[Brandon @bcpurcell]

#FORRDataInsights kicks off in less than an hour with my keynote on Making Confident Decisions in the Age of Uncertainty. Can't wait to see you all there!

[Brandon @bcpurcell]

Join me, my colleagues, industry leaders and Jewel (!) for Forrester's Data Strategy & Insights virtual forum next week: https://t.co/5BmpVJVnHZ #Analytics #Data #ArtificialIntelligence #AI

[Brandon @bcpurcell]

Quantitative and qualitative customer research go together like chocolate and peanut butter. Find out why in this week’s What It Means #ForresterPodcast. https://t.co/Ek28cKHC56 #UX #datascience

[Brandon @bcpurcell]

Calling all #customerexperience sleuths! Want to learn how to assemble the a team with the right skills to your most pressing solve customer mysteries? https://t.co/eRszGJU6XL

[Brandon @bcpurcell]

Very excited for my first #ForrB2BSummit with none other than @Trevornoah and @JenniferHudson, as well as lesser-known personalities @AnthonyMcPartlin and myself discussing axe throwing and #AI in #salesforecasting. Join us: https://t.co/tgtpTZPxnT

[Brandon @bcpurcell]

Want to learn how AI is changing sales forecasting? Read my recent blog post on how the evolution of forecasting is mirrored in the 3 ages of AI. #AI #forecasting #salesforecasting

https://t.co/iqfavstOXC

[Brandon @bcpurcell]

Please join me and #CRM / marketing leaders from @EsteeLauder @IHG & @SamsClub on 3 Feb for a @Kantar Analytics Live panel discussion on customer lifetime value https://t.co/ch5DrlHxFV

[Brandon @bcpurcell]

Happy new (tech) year. Find out what Forrester analysts are predicting for #AI, #IoT, #Blockchain, and #Cloud in 2021. https://t.co/JgFs8rrKvy #ForresterPodcast #ForrPredictions

[Brandon @bcpurcell]

Interested in #explainableai? Please check out my recent blog post and report on the importance of explainability in AI and how to select the right approach. #artificialintelligence #responsibleai #ethicalai
https://t.co/VoOb3KEt9M