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Berta Muntané
@bertamuntane
Joined April 2011
134
Following
125
Followers
53
Posts
Berta Muntané
@bertamuntane
about 9 years ago
MAIN TAKE AWAY: don't forget to align the digital media strategy with the overall marketing plan
#ESADEmdm
bertamuntane
retweeted
laura tamarit
@laura_tamarit
about 9 years ago
Your digital marketing strategy should be focused on diminishing the CAC while increasing the CLTV
#ESADEmdm
bertamuntane
retweeted
Clement Mirol
@cmirol94
about 9 years ago
Your goal as a
#digitalmarketer
should be to move your brand from dependency on
#paidmedia
to
#ownedmedia
and direct traffic.
#ESADEmdm
Berta Muntané
@bertamuntane
about 9 years ago
Google and Facebook are a must in every media plan
#ESADEmdm
Who to follow
Sergio Rella
@relluskas87
Estudiant de 4rt de Grau de Magisteri
Javier Cavero Saez
@CaveroSaez
lapegasu
@nuuriajunca
Berta Muntané
@bertamuntane
about 9 years ago
Developers have to spend a lot of time in the concept stage in order to know exactly what they want to do and avoid mistakes
#ESADEmdm
bertamuntane
retweeted
Disney España
@DisneySpain
about 9 years ago
Más de un millón de espectadores se han emocionado con
#LaBellaYLaBestia
. Disfruta en cines del fenómeno Nº1 en el mundo.
DisneySpain's tweet video.
Berta Muntané
@bertamuntane
about 9 years ago
Hero content is created to impact people that would never be interested in you
#ESADEmdm
Berta Muntané
@bertamuntane
about 9 years ago
20/80 rule doesn't always work: you have to discover how much content related to the product your target consumers want to see.
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Landing pages are also called Squeeze pages and their objective is to get customers' data: e-mails and names
#inboundmarketing
#ESADEmdm
bertamuntane
retweeted
Esade
@Esade
over 9 years ago
Ascendemos a la posición 21 del
#ranking
QS de las 50 mejores universidades económicas del mundo https://t.co/nlchxUXzZN vía
@expansioncom
Berta Muntané
@bertamuntane
over 9 years ago
Article about the topics covered in class: "Why I'm leaving Snapchat and so are all your friends" https://t.co/pAiXp3agTP
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Consumers want to be the center of attention: Brands have to let them be the stars 🌟
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
As a brand, connect with your fans first and give them reasons to talk about you. This way, you'll reach the other ones later
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Brands should take care about what consumers say to each other in social networks
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Razón y piel, difícil mezcla Agua y sed, serio problema...
#NowPlaying
Agua de Jarabe De Palo ♫ https://t.co/QkXdpbRm4x
Berta Muntané
@bertamuntane
over 9 years ago
Include a call to action in your ads in order to get the the most of it and improve your quality score
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Google AdWords interface is complex, it’s easy to get lost in it. Be aware of the resources you have to manage the campaigns
#ESADEmdm
Berta Muntané
@bertamuntane
over 9 years ago
Google AdWords works as an auction. But, the highest bid doesn’t always win. It combines the money factor with a quality factor.
#ESADEmdm
bertamuntane
retweeted
The Business of Fashion
@BoF
over 9 years ago
“The word ‘trend’ is a little bit like the word ‘luxury’ — nobody really knows what it is anymore.” https://t.co/N8qLBD2ceB
Berta Muntané
@bertamuntane
over 9 years ago
#NowPlaying
Simple Things (The Ocean Song) de Ziggy Alberts ♫ https://t.co/cWWKnvJ9uV
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