Berta Muntané

[Berta Muntané @bertamuntane]

MAIN TAKE AWAY: don't forget to align the digital media strategy with the overall marketing plan #ESADEmdm

[laura tamarit @laura_tamarit]

Your digital marketing strategy should be focused on diminishing the CAC while increasing the CLTV #ESADEmdm

[Clement Mirol @cmirol94]

Your goal as a #digitalmarketer should be to move your brand from dependency on #paidmedia to #ownedmedia and direct traffic. #ESADEmdm

[Berta Muntané @bertamuntane]

Google and Facebook are a must in every media plan #ESADEmdm

[Berta Muntané @bertamuntane]

Developers have to spend a lot of time in the concept stage in order to know exactly what they want to do and avoid mistakes #ESADEmdm

[Disney España @DisneySpain]

Más de un millón de espectadores se han emocionado con #LaBellaYLaBestia. Disfruta en cines del fenómeno Nº1 en el mundo.

[Berta Muntané @bertamuntane]

Hero content is created to impact people that would never be interested in you #ESADEmdm

[Berta Muntané @bertamuntane]

20/80 rule doesn't always work: you have to discover how much content related to the product your target consumers want to see. #ESADEmdm

[Berta Muntané @bertamuntane]

Landing pages are also called Squeeze pages and their objective is to get customers' data: e-mails and names #inboundmarketing #ESADEmdm

[Esade @Esade]

Ascendemos a la posición 21 del #ranking QS de las 50 mejores universidades económicas del mundo https://t.co/nlchxUXzZN vía @expansioncom

[Berta Muntané @bertamuntane]

Article about the topics covered in class: "Why I'm leaving Snapchat and so are all your friends" https://t.co/pAiXp3agTP #ESADEmdm

[Berta Muntané @bertamuntane]

Consumers want to be the center of attention: Brands have to let them be the stars 🌟 #ESADEmdm

[Berta Muntané @bertamuntane]

As a brand, connect with your fans first and give them reasons to talk about you. This way, you'll reach the other ones later #ESADEmdm

[Berta Muntané @bertamuntane]

Brands should take care about what consumers say to each other in social networks #ESADEmdm

[Berta Muntané @bertamuntane]

Razón y piel, difícil mezcla
Agua y sed, serio problema...
#NowPlaying Agua de Jarabe De Palo ♫ https://t.co/QkXdpbRm4x

[Berta Muntané @bertamuntane]

Include a call to action in your ads in order to get the the most of it and improve your quality score #ESADEmdm

[Berta Muntané @bertamuntane]

Google AdWords interface is complex, it’s easy to get lost in it. Be aware of the resources you have to manage the campaigns #ESADEmdm

[Berta Muntané @bertamuntane]

Google AdWords works as an auction. But, the highest bid doesn’t always win. It combines the money factor with a quality factor. #ESADEmdm

[The Business of Fashion @BoF]

“The word ‘trend’ is a little bit like the word ‘luxury’ — nobody really knows what it is anymore.” https://t.co/N8qLBD2ceB

[Berta Muntané @bertamuntane]

#NowPlaying Simple Things (The Ocean Song) de Ziggy Alberts ♫ https://t.co/cWWKnvJ9uV