Beth Evans 丁贝思

Managing marketing & PR campaigns for technology and #B2B companies, at @GOLINglobal. Seattle native, Oregon Duck, ~2.5 past years in Beijing.

[Beth Evans 丁贝思 @bethevans]

Welcome to the 2017 Golin Global Relevance Review. 13,000 people. 13 markets. 4 continents. https://t.co/aI0Bih0jNM #GolinRelevance

[Beth Evans 丁贝思 @bethevans]

@NicoleESmith18 @SAI I saw that, too. Good read.

[Beth Evans 丁贝思 @bethevans]

Reading this book by @joelbackaler and loving it. Resolved to start following marketing experts quoted within who I don't already know.

[Beth Evans 丁贝思 @bethevans]

FYI this is an inaccurate mention of me. I never tweeted this. #commonnameproblems https://t.co/1VR1TDye1E

[SANE | Changing mental health for good @CharitySANE]

Do you feel like this too when you're happy? RT if you can relate. Source: @bethevans

[Beth Evans 丁贝思 @bethevans]

Went to an awesome #internationalwomensday panel. Thanks evathegirl for telling me about… https://t.co/eWqwItbQi9

[Beth Evans 丁贝思 @bethevans]

Intro to #dataanalytics panel. Curious re: my #marketing profession, #tech clients. Thanks… https://t.co/h0ma80I3yO

[Beth Evans 丁贝思 @bethevans]

Weekend #reading. Grateful that the Hong Kong Public Library has English-language profesh development books. #booksuggestion #influence

[Beth Evans 丁贝思 @bethevans]

At #cprfhk, @jpahughes emphasized transmedia storytelling, which seems like a skill worth studying. #pr #contentmarketing #contentstrategy

[MarcSparrow @MarcSparrow]

. @jpahughes 10 predictions at #cprfhk event in a nutshell along with direction for brand comms.

[Beth Evans 丁贝思 @bethevans]

In the communications profession, #AugmentedReality is going to be big because it aids customer experience. - @jpahughes #cprfhk #PR

[MarcSparrow @MarcSparrow]

#cprfhk: charities doing some of the best work in VR. "This is what it's like to be a child in Syria."

[MarcSparrow @MarcSparrow]

#cprfhk prediction: brands take on purpose. "Brands can be that force of optimism and courageous."

[MarcSparrow @MarcSparrow]

Showtime. #cprfhk @GOLINglobal

[MarcSparrow @MarcSparrow]

Early start @InfinitiLABHKG with @GOLINglobal CEO, @jpahughes, speaking at #cprfhk event: trends shaping brand comms in year of the rooster.

[MarcSparrow @MarcSparrow]

Just ordered me some of these personalised wine labels. Should come in handy for the wife's forthcoming birthday (#golinclient) https://t.co/BXPxiA36si

[Beth Evans 丁贝思 @bethevans]

Stumbled across 2016 #Asia #Cloud Readiness report. Cloud nerd in me ate it up. Thanks @accacloud for this detail. https://t.co/7KNtf3Dtfd

[Beth Evans 丁贝思 @bethevans]

I just typed "defence" on a slide without thinking. It's happening. I've lived in Hong Kong long enough to think in British English now.

[Beth Evans 丁贝思 @bethevans]

A worthwhile read, because, you know, Asia is arguably the world's #mcommerce capitol. https://t.co/gonuXoJYQ3

[Beth Evans 丁贝思 @bethevans]

Helpful summary on industries under #disruption (notably #fintech) & what #marketing should do. #DigitalMarketing https://t.co/Y6VFjSiBFj

[Beth Evans 丁贝思 @bethevans]

Worthwhile Monday morning read. #AI #ArtificialIntelligence #adtech #China https://t.co/bd5IjNZfC1

[Tech in Asia @techinasia]

Baidu’s ambitious plans for the US feature AI and adtech https://t.co/z0DDMWMyVq