Brion K. Mills

Husband, Father, CRO Strategist/Experimentation Engineer, XC Cyclist. Emitting positive energy to enlighten the pessimists. NY🛫LA🛬ATL

[Brion K. Mills @brionkeith]

@nicksortor It's so incredibly naive and divisive to assume the actions of one, or even a small group, define the whole -- no matter which "side" you hold allegiance to. Let's work a little harder to be better!

[Paul Boag @boagworld]

I spent longer than I'd like to admit still thinking in CSS float layouts after Flexbox arrived. Not because I couldn't learn Flexbox. Because I'd gotten fast and confident with the old approach, and fast and confident is genuinely hard to give up.

That same pattern plays out with every major shift. Responsive design. Component libraries. Now AI. The actual learning curve is usually manageable. The harder part is unlearning the instincts that used to serve you well.

With AI tools, the equivalent isn't about prompting syntax or which model to use. It's letting go of the assumption that your value is in the execution. A lot of what we've been doing manually, AI handles in seconds. The role shifts toward judgment, framing, and knowing when something's wrong.

Which is probably where the interesting work was all along.

#UX #CareerDevelopment #AITools

[Brion K. Mills @brionkeith]

@PaultwinOkoye @FurkanGozukara You should change this to *some* Americans. All of us don't drink the kool-aid! Unless you're only watching the same propaganda being perpetuated from whatever country you live in? Don't believe everything you see and hear!

[Brion K. Mills @brionkeith]

@Liza_6610 1503

[Brion K. Mills @brionkeith]

@_HimanshuBuilds Guide

[Brion K. Mills @brionkeith]

@ArijanJanes 20

[Brion K. Mills @brionkeith]

@DHSgov So much for honor and integrity.

[Paul Boag @boagworld]

I had a sales call this week where the client wanted to skip research and jump straight to recommendations.

I get it. Research feels like the part that delays the “real work.”

But when you skip it, you’re basically asking someone to prescribe treatment without a diagnosis. You might get lucky. You might also make things worse.

The awkward bit is that the confidence has to change too. Without evidence, all I can offer is experience and educated guesses. That’s not nothing, but it’s also not something I can responsibly promise results from.

If you’re hiring someone for CRO or UX, ask how they plan to learn what’s really going on before they start changing things.

#ux #cro #consulting

[Brion K. Mills @brionkeith]

@Maria0843534807 30

[Brion K. Mills @brionkeith]

@charaf_ecomwize 3

[Brion K. Mills @brionkeith]

@kendalljayyzhxu 2

[Brion K. Mills @brionkeith]

"Both tears and sweat are salty, but they render a different result. Tears will get you sympathy; sweat will get you change." - Rev. Jesse Jackson

A job well done, sir!!!

[Brion K. Mills @brionkeith]

@iamrahstradamus @KidRock Actually Grand Master Flash and the Furious 5 were the first (2007). Followed by Run-DMC, Beastie Boys, PE, N.W.A., 2 Pac, and Biggie. However, his credentials are second to none. You should also note his business savvy. Probably more worthy of debating against the likes of KR.

[Brion K. Mills @brionkeith]

@Eamon_Moss @JasonClark829 @SteveRifflbe @jemelehill @SWentz09 @grok For the record he was there reporting, not to protest or "storm" the church. Stop parroting what you're being told!!! If you have to use grok to argue your point, then you don't know what you're talking about.

[Brion K. Mills @brionkeith]

@Saghar409 30

[Thrilla the Gorilla @ThrillaRilla369]

**Salary of retired US Presidents:**
$450,000 FOR LIFE

**Salary of House/Senate members:**
$174,000 FOR LIFE

**Salary of Speaker of the House:**
$223,500 FOR LIFE

**Salary of Majority/Minority Leaders:**
$194,400 FOR LIFE

**Average salary of a soldier:**
$38,000

**Average income for Seniors on Social Security:**
$12,000

I think we found where the cuts should be made!

[Brion K. Mills @brionkeith]

@MbarkCherguia "I must be in the front row." - R. Dangerfield

[Dylan Ander | CRO & SplitTesting @DylanAnder]

Them: “We survey our customers all the time”.

Me: “Which customers?”

Them: “The ones who bought”.

Me: “Wrong people. Talk to the ones who bounced in the last 90 days”.

Them: “Why would they help us?”

Me: “Their objections become your copy. What stopped you from buying? hits different than Why did you choose us?”

[Andrei Breha | CRO @andreibreha]

If you're having a fashion store with loads of SKU's, having this feature will help your CVR so damn much.

People love having the flexibility to shop with 1x1/2x2 or 3x3 view. Every customer has different shopping behavior.

[Brion K. Mills @brionkeith]

@alexgroberman All SEO Cheat Codes.