bryce marin

your quant on scaling consumer

[bryce marin @brycemarin]

quit tech sales for tech ugc

[bryce marin @brycemarin]

Meta will crack down.

TikTok will follow.

AUTHENTICITY ALWAYS WINS.

[Snap Inc. @Snap]

Going forward, wholly AI-generated content will no longer be eligible for distribution on Spotlight. Our goal is simple: reward authentic, human-made content and help original creators reach an audience.

Learn more about the update: https://t.co/wHlgHa5zsh

[bryce marin @brycemarin]

average dm

but anyways… “how did you get started”

😭😭😭

[bryce marin @brycemarin]

quit tech sales for tech UGC a year ago. Best decision I’ve made. Had a lot of great people help me get here, and I’ve ended up loving the growth and distribution side of consumer

cheers to growing more brands in the near future 🥂

[bryce marin @brycemarin]

quit tech sales for tech ugc

[bryce marin @brycemarin]

@juliapintar damn next time we’ll have to meet up…maybe when I’m back in sd 👀

[bryce marin @brycemarin]

@juliapintar Firee

[bryce marin @brycemarin]

“I’m gonna make a study app, hire a bunch of college kids, put them on a $1 cpm, hire one campaign manager and bootstrap it to 50k MRR”

[bryce marin @brycemarin]

@alexishedley_ goat 🐐

[bryce marin @brycemarin]

tbh no one is gonna outwork me in UGC

I’m literally hopping on and creating content while managing the mf campaign to give the creators THE MOST DIRECTION POSSIBLE

[bryce marin @brycemarin]

why is consumer all in Williamsburg

I swear everyone I talk to

[bryce marin @brycemarin]

@owennurminen Agreed sooner or later creators gonna realize they’re worth more

[bryce marin @brycemarin]

Everyone’s saying “TikTok isn’t performing well…cross post to meta”

1. You should’ve been cross posting to begin with

2. Tiktok actually is performing the best it’s ever performed…

there’s a simple hack that fixes the shadowbans you are dealing with

[bryce marin @brycemarin]

@owennurminen bro u were literally showing your Reta to me on FaceTime last night💀💀💀

[bryce marin @brycemarin]

UGC is sales you need to be less strict and if it truly bothers you don’t do it…but know you’ll get left in the dust the more opps you pass up

[bryce marin @brycemarin]

best co-working space in nyc lmk

[bryce marin @brycemarin]

Ugc creator on X: “I charge $400 per post…why would I ever do 60 posts for $1k”

UGC creator on IG: “I’d love to do a 1k retainer with bonuses”

What usually happens:

The UGC creator from X gets about 3-5 deals a month at that rate making $1-2k a month

The UGC creator from IG is making anywhere from $5k-10k+ a month recurring…

[bryce marin @brycemarin]

@hazan0608 Try 8 paragraphs about 150 views 😭

[bryce marin @brycemarin]

@fuckgrowth @hazan0608 I’m crying