Bobak Tavangar

CEO @ Brilliant Labs 🤘🏼

[Brilliant Labs @brilliantlabsAR]

This is the final 24 hours to purchase Halo at the $349 pre-launch price point before the price increases to $399 on Monday July 27th.

Our supply chain is at full-scale mass production, with the first units already coming off the line and the first shipments scheduled for early August 🥳

[Brilliant Labs @brilliantlabsAR]

Halo is in production!

Our supply chain is at full-scale mass production, with the first units already coming off the line and the first shipments scheduled for early August.

Production will ramp quickly over the next few weeks and we anticipate shipping all preorders by the end of August.

This is the final call to purchase Halo at the $349 pre-launch price point before the price increases to $399 on Monday July 27th.

[Brilliant Labs @brilliantlabsAR]

Build what you dream, infinite possibilities. Brilliant Halo🚀
Pokemon Card Value | Built with the Open Source Brilliant SDK
By Adam Watson.
Links Below 👇

[Brilliant Labs @brilliantlabsAR]

Zayn debates the World Cup GOAT with Halo 🐐

[Brilliant Labs @brilliantlabsAR]

The response to Halo continues to be tremendous, and we've been thrilled to see so much creativity on display since we released the SDK a few weeks ago.

As a result, supply is dwindling! The next few weeks will be the final window to purchase at the $349 price point. Once we go live in production the week of July 20, Halo's price will increase to $399 until it is sold out. So for those who haven't already, time to secure the best price possible.

Click below to order 👇

[Bobak Tavangar @btavangar]

But this isn’t who we are.

The human experience is fundamentally generative: we explore, play, imagine, create.

🌎 In an era of exponential intelligence, the challenge is what defines being human—and what our next chapter as a species will look like.

[Bobak Tavangar @btavangar]

For decades, computing has connected us with information and each other.

But it has also conditioned us toward passive consumption:

pseudo-science
product recommendations
self-help tips
short-form videos

Always chasing the next microdose of dopamine on the content treadmill.

[Bobak Tavangar @btavangar]

🛠️🚀

[Brilliant Labs @brilliantlabsAR]

It’s a bird! it’s a plane! It’s… the SDK (and docs) for Halo!

Our purpose in releasing this open source has always been to empower anyone to shape the future of intelligent computing.

This is the first step and we’re excited to see what you build.

— The Brilliant Labs Team
(check below for links to the SDK and docs 👇)

[Bobak Tavangar @btavangar]

Technology can — if intentionally designed — foster deeper understanding, curiosity, agency, and connection.

🌎 But shaping this next era of intelligent computing will require collective intention to ensure it is built for all of us.

[Bobak Tavangar @btavangar]

🤖 The personal computer is evolving — and we will never be the same.

Phones, algorithms, chatbots… technology has already altered:

Relationships
Attention
Agency
Truth

AI glasses will further reshape human connection — the question is: how.

[Bobak Tavangar @btavangar]

🌎 This next era of computing will be defined not just by capability — but by whether we genuinely trust the intelligent systems we are inviting into our lives.

[Bobak Tavangar @btavangar]

🤝 Open source and privacy are two halves of the same foundation: trust.

As AI glasses become more pervasive — listening, seeing, remembering, acting — trust becomes non-negotiable.

❤️ At the heart of this is a belief in human dignity.

[Bobak Tavangar @btavangar]

That’s why we’re the only glasses company processing all rich media locally on-device 📲

Because if a system is not also open — if there is no path toward deeper understanding — then “privacy” is simply a marketing claim.

[Bobak Tavangar @btavangar]

We need technology that restores something human.

👀Curiosity
🛠️Agency
🌎Understanding
❤️Connection

The point of this next shift in computing should not be to outsource more of ourselves to AI.

It should be to help people engage more deeply with the world — and with each other

[Bobak Tavangar @btavangar]

🤖 AI glasses are starting to feel repetitive.

🏭 Same factory aesthetics.
🤡 Same “outsource your brain” demos.
🤦🏻 Same shallow promise: “be the smartest person in the room.”

We’re missing the deeper question:

🎯 Why should these devices exist in our lives at all?

[Bobak Tavangar @btavangar]

Because if the answer is simply “consume more content” or “feel smarter,” then I think we’ve failed to imagine what this category could really become.

It’s not enough to build another AI gadget.

[Brilliant Labs @brilliantlabsAR]

Zayn is testing whether Halo remembers his weekend better than he does. So far: yes 🤓

[Brilliant Labs @brilliantlabsAR]

More interestingly, other companies, like Brilliant Labs, which is set to release its Halo smart glasses, are only using its smart glasses for AI and nothing else—that means no photography or videos.
https://t.co/X0C4y12jcm via @Gizmodo

[Brilliant Labs @brilliantlabsAR]

https://t.co/P0aLki8c8e

[Brilliant Labs @brilliantlabsAR]

Meet Brownie! The little guy was helping test out Halo! 🐶