Cause of a Kind

The Startup Igniter and Website Management studio of the future.

[Cause of a Kind @causeofakind]

Are you second-guessing your website?

We are too. lol.

It's trash.

We can fix that.

[Cause of a Kind @causeofakind]

This week's story letter just dropped and it's loaded with relatable and valuable nuggets.

Today's Issue: https://t.co/xtQmGym0w2

Subscribe: https://t.co/nIY59aCYNS

Past Issues: https://t.co/DqOnm9glqF

[Cuz @cuzzinjustin]

GET YOUR OWN!

It's an age old dichotomy between technology and marketing teams.

Marketing drives the business forward, but requires technologists to implement an ever growing technical strategy.

🧵
1/6

[Cuz @cuzzinjustin]

Everyone needs three things.

Something to look up to.

Something to look forward to.

Something to chase.

[Cuz @cuzzinjustin]

The Swiss Army Entrepreneur

As an entrepreneur, you get to wear all the hats. Despite all the business guru's telling you to delegate and hire for your shortcomings, if you are bootstrapping, like @michael_rispoli and me, you WANT to do all the roles.

🧵

1/3

[Cause of a Kind @causeofakind]

So you just built this beautiful website, but it isn't "working", huh?

Far too often, websites are built beautifully, but, if the build team does not include SEO's, CRO's, Analytics Specialists and website taxonomists, its not surprising at all that its not meeting your KPI's.

[Cause of a Kind @causeofakind]

You should be considering a better web experience... If that's you, you are already running a bit behind.

There are so many opportunities to serve your customer and business better.

Faster. Less Expensive. More Durable. Better Optimized. Highly Performant.

[Cause of a Kind @causeofakind]

UNDER 12 WEEKS?? 😱

You did not misread that at all.

It is actually what we are known for.

If speed is not a priority for you, we are probably not the right Startup Igniter for you...

https://t.co/nFCNbkb7kA

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[Cause of a Kind @causeofakind]

We get it. You're under water and your engineering team keeps deprioritizing your task list.

Have you considered an alternative?

Perhaps you need an addition to your team, without the commitment to lofty salaries, benefits, ramp time and so forth?

AlwaysOn Website Management

[Cause of a Kind @causeofakind]

We do things differently.

Over the years we have curated a productized service offering that does not include fixed scopes and hourly retainers. It was never a model that felt inspiring, mutual in partnership, and frictionless.

We simply decided to shake things up.

[Cause of a Kind @causeofakind]

AHEAD OF SCHEDULE?!?! 😱

How many times in your career as a marketer or a technologist have you had a hard deadline that was blown right by and was treated as though it did not even exist?

We just don't vibe with all that.

[Cause of a Kind @causeofakind]

This could be you!

Imagine, for once, a web project completed without a headache, within budget, and entirely on time?

Whether it's a task list of website related tasks or a complex application or anywhere in between, why shouldn't this be you?

#alwaysonwebsitemanagement

[Cause of a Kind @causeofakind]

Startup Incubator, Certainly.
Startup Accelerator, Sure.
Startup Igniter? 🤔

Before an aspiring founder can even dream about an Incubator, and before they are far enough along to reap the benefits of an accelerator, there are Igniters.

[Cause of a Kind @causeofakind]

Imagine this...

You show up to work on Monday and catch the news...

That on shore, in time zone, full stack, full service team from New York starts in a week.

What a relief.

#alwaysonwebsitemanagement #takebacktomorrow

[Cause of a Kind @causeofakind]

We honestly do help really awesome folks, build incredible and innovative products. It is simply our passion.

If you are also awesome, hit us up!

At the very least, just tell us why you're awesome!

At the most, give us a shot to make your dreams come true.

#startupigniter

[Cause of a Kind @causeofakind]

Does the size of your website backlog give you a headache?

Is the list website related from @hubspot forms to @webflow speed optimizations, to @shopify ecommerce particulars, @semrush SEO recommendations, and so forth and so on?

Consider us #aspirin for your headache.

[Cause of a Kind @causeofakind]

At the very least, don't settle.

You don't have to choose @Causeofakind Startup Igniter, but definitely don't settle for all that nonsense from the other guy.

#startup #bootstrap #movefast #dontsettle

[Cause of a Kind @causeofakind]

Are you an aspiring tech founder and just generally worried about NEVER LAUNCHING, BURNING CASH, and FOREVER TIMELINES?

Your worry about endless design and development cycles, endless budget, and some lip service heading into some far-off grand reveal, IS VALID.

[Cause of a Kind @causeofakind]

-We don't believe in change orders. Just iteration and pure agile.
-We believe in essential features and constant releases
-We believe in shipping complete products in under 12 weeks...