Chelsea Sutton

Believer | Founder + CEO: @ConsultMent Marketing Agency | #Reining 🐎Announcer | 👠 @ACUPhoenix Mktg Instructor | ☕️ addict

[Neil Patel @neilpatel]

Does paying celebrities to promote your product generate a positive ROI?

Influencer marketing doesn’t work the way most people think.

The bigger the influencer, the more expensive it is, the less flexible they are, and the harder it is to generate a positive ROI.

Smaller influencers tend to be more profitable, but you need to recruit them in quantity and have someone dedicated to managing the efforts.

Check out the stats from 46 campaigns involving 2808 influencers.

[Chelsea Sutton @cimforgiven]

Hey @stickermule can you run a deal for die cut stickers (the bigger ones)!

https://t.co/88zvVedSAT

[Chelsea Sutton @cimforgiven]

Somehow they trusted me to give the keynote & emcee the League of Ag & Equine centers 2023 Symposium! Thanks Ocala, it was beautiful! #LAEC #Keynote #Ag #Equine @ConsultMent

[Josh Frigerio @JoshFrigerio]

Happy birthday, Arizona!

[Chelsea Sutton @cimforgiven]

INTERVIEW LIKE A PRO: It is our responsibility as the interviewee to give the journalist the message you want. “You are in control.” - @KristySiefkin at @EvolvePRArizona seminar

[Typhaney Bennett @TyphaneyBdev]

All hail the creator! Love that I get to be part of this journey!

[Matt Navarra @MattNavarra]

Meta is moving away from an algorithmic feed based on who you follow, to a feed full of recommendations made by A.I.

This is how TikTok's hugely successful feed works.

It's surprising how little attention or coverage this comment by Mark Zuckerberg got last week...

[Harvard Business Review @HarvardBiz]

3. What feels most useful? https://t.co/QxVVsnke5R

[Chelsea Sutton @cimforgiven]

When in Buffalo @1065WYRK Clay & Company never disappoint!
✅ to prep for a horse show
✅ to prep for K. Dygert’s wedding

[Matt Navarra @MattNavarra]

Instagram Publishes New Guide for SMBs to Highlight Key Marketing Opportunities in the App https://t.co/28DlBqick9

[Matt Navarra @MattNavarra]

YouTube Adds New Live Stream Features, Including Live Guests, Full-Screen Mode and More https://t.co/21IwMST8V7

[Chelsea Sutton @cimforgiven]

@AmericanAir I’ve been without my bags while out of town for work, and the baggage counter at the airport has been abandoned, with no contact from them or bag delivery. Plz help!

[Chelsea Sutton @cimforgiven]

@MattNavarra do you think it would have gotten flagged in any scenario, or do you think it got flagged because you turned the setting on?

[Chelsea Sutton @cimforgiven]

@JoshFrigerio I’m starting to see this more and more frequently. I also have seen some places have a service fee for (0v!D

[EIN Presswire: Press Releases @EINPresswirePR]

Robin Glenn of @AQHA will be featured on @ReinerStop TV for 2-Part Series on Industry-Leading Tools for Breeding Season hosted by @cimforgiven, prominent reining announcer & Reinerstop parnter https://t.co/miDR5JMhsU

[Susie Blackmon @SusieBlackmon]

ReinerStop Launches Show Experience Streaming Service - Quarter Horse News https://t.co/fJNmn8mZP8

[EIN Presswire: Press Releases @EINPresswirePR]

ReinerStop launched an innovative sports show covering the best of NRHA reining, the only internationally recognized western horse sport discipline! Now ReinerStop faces roadblocks from national leadership․ https://t.co/GraNqYuz3Z

[Matt Navarra @MattNavarra]

Instagram Outlines How its Search Algorithms Work, and How You Can Optimize Your Presence https://t.co/oTTmrWfRZx

[Matt Navarra @MattNavarra]

Facebook is desperate for Reels to be a hit https://t.co/JnT967cRG2

[Matt Navarra @MattNavarra]

Facebook is not scared of TikTok at all