clairekelly

Sales manager for Whistler Blackcomb and digital marketing student at the University of Calgary

[clairekelly @clairekellz]

Thanks for a great 7 weeks #BMC382 class! Best of luck out there in the wild world of digital marketing!

[clairekelly @clairekellz]

55% of consumers learn about new brands on social media. I certainly believe this stat as I am always coming across new businesses and products on Instragram, TikTok and Facebook #BMC382 https://t.co/oUziV8JVYD

[clairekelly @clairekellz]

@roarcase_ A great read, thanks for sharing. The first point is why I am a firm believer in having a flexible content calendar. It's important to be able to shift posts around in order to react and share content related to current topics, trends, etc. #BMC382

[clairekelly @clairekellz]

@schockint A great example - thanks for sharing! It is tough to address negative comments or difficult situations on social media and requires the brand to be very thoughtful in their approach, which they have done here! #BMC382

[clairekelly @clairekellz]

82% of Facebook users only access the platform from a mobile device. That and tons of other great stats in this hootsuite article below #BMC382 https://t.co/nmLvdBX6RY

[clairekelly @clairekellz]

Fox and Oak is a local business here in Squamish that executed a brilliant social media plan prior to opening and continue to use these tools to drive business. Can you think of any small businesses that are thriving in this area? #BMC382 https://t.co/Zl5p4G4jf8

[clairekelly @clairekellz]

@schockint Love this! I find writing marketing copy so challenging and these are great tips to make it easier to capture your follower's attention. #BMC382

[clairekelly @clairekellz]

https://t.co/VXRCT9WzFG Influencer marketing has been hugely successful for many brands. I know I've been influenced by those I follow on Instagram, Youtube and TikTok. Curious if any of you have purchased a product or experience based on an influencer's promotion? #BMC38

[clairekelly @clairekellz]

@gregson_joanna I'm so glad I'm not alone! I actually find it so helpful that the algorithm shows me ads for things that are actually useful or interesting to me. We'd be seeing ads either way - may as well make them ones for things we might actually want! #BMC382

[clairekelly @clairekellz]

@Erin55615404 @tiktok Great read! I held off on getting a TikTok account for years and before finally giving in. I was surprised how much useful information is on the app - turns out it's more than just dancing! #BMC382

[clairekelly @clairekellz]

Watching "Can Brands be Truly Social" reminded me of the importance of business engagement with customers on their social accounts. This is a great article that explains exactly why this is so crucial for customer retention & brand reputation #BMC382.

https://t.co/UuKsqHCgHQ

[clairekelly @clairekellz]

Day 1 of Digital Social Platforms! Looking forward to the weeks ahead #BMC382

[clairekelly @clairekellz]

@dfindlay198 Hi Daphne! Looking forward to learning with you over the next 7 weeks #BMC382