Cassandra Orfanopoulos

MKTG 475

[Cassandra Orfanopoulos @clo00002]

@krm00010 @blairadowler I agree, social media is a great place for brands to promote themselves and I do think in the future platforms will start to cost money with X most likely being the first one to do so. #mktg475

[Cassandra Orfanopoulos @clo00002]

@delaneywolfee @blairadowler I totally agree, I think AI is becoming a very popular trend among social media right now with snapchat using it and many other social media platforms may follow suit. #mktg475

[Cassandra Orfanopoulos @clo00002]

https://t.co/rhPa0C1gi8 #MKTG475
I found this article about how Elon Musk may be charging users for twitter/X usage. This could be something that happens in the future with many social media platforms. #mktg475

[Cassandra Orfanopoulos @clo00002]

@blairadowler I think that social media will continue to grow and possibly even become even bigger than it is now. However I think certain social media platforms will not be as popular as they are now. I could potentially seen a decline in twitter usage years from now.
#MKTG475

[Cassandra Orfanopoulos @clo00002]

@delaneywolfee @blairadowler @selenagomez @rarebeauty I also saw this post and Rare beauty makes a lot of posts that I personally find to be both moving and engaging! I think other brands should follow in her footsteps of taking some of their sales and donating them to funds like this! #MKTG475

[Cassandra Orfanopoulos @clo00002]

@blairadowler Rare beauty recently made this post stating that everyone should love themself regardless of their imperfections. They also shared they welcome everyone no matter age, race, gender, etc. which I found moving. #mktg475

[Cassandra Orfanopoulos @clo00002]

@blairadowler Youtube is potentially expanding their content options but testing livestream options for their users. This is a good way for Youtube to gain more users who may be currently using Instagram or TikTok as their livestream platforms. #MKTG475
https://t.co/mopN6JmlnD

[Cassandra Orfanopoulos @clo00002]

@megweav12 @blairadowler I agree, it is tough to see when brands don't always cater to their target market and they end up suffering a loss. Although the ad had good intentions it did not resonate with their audience.

[Cassandra Orfanopoulos @clo00002]

@blairadowler Misguided clothing missed the mark when they decided to do a body positivity campaign. They decided to photoshop stretch marks onto models instead of using models with actual stretch marks. This was obviously taken as fake body positivity and upset a lot of people. #MKTG475

[Cassandra Orfanopoulos @clo00002]

@delaneywolfee @blairadowler @pepsi I agree this is the first thing I thought of when I read the question this week!

[Cassandra Orfanopoulos @clo00002]

Instagram is testing new 3 and 10 minute reel options which are very similar to TikTok's video lengths. TikTok has also recently added a 10 minute video length and it seems Instagram may follow suit.
https://t.co/vTPsV49jyY
#MKTG475

[Cassandra Orfanopoulos @clo00002]

@megweav12 @NicolasCRacing @blairadowler I agree! I have seen their new pimento sandwich all over my TikTok page and on Instagram as well. #MKTG475

[Cassandra Orfanopoulos @clo00002]

@ChadRegar @blairadowler I agree, I see ads for Raising Canes on YouTube all the time. They work closely with Barstool Sports and I always see Barstool promoting them in other videos. #MKTG475

[Cassandra Orfanopoulos @clo00002]

Tarte Cosmetics has a good overall social media strategy using mostly TikTok and Instagram. They do huge brand trips to tropical places where they fly out big influencers as a way to promote their brand to more people. These trips always end up going viral on TikTok.
#MKTG475

[Cassandra Orfanopoulos @clo00002]

I found this article on how brands can use Instagram to help launch a product and why it is the Ideal social media to use for launching and marketing products. #MKTG475 https://t.co/AKlhClo04R

[Cassandra Orfanopoulos @clo00002]

@SWentzNews @blairadowler I agree I use it for my memories as well! I tend to use Snapchat stories for so many of those memories. #MKTG475

[Cassandra Orfanopoulos @clo00002]

@megweav12 @blairadowler I'm a huge scroller too. When it comes to tik tok I sometimes find myself sitting for hours and scrolling and scrolling! #MKTG475

[Cassandra Orfanopoulos @clo00002]

@blairadowler I use social media as a way to see what my friends/family are up to and to check out what is trending. My favorite platform is TikTok which I use way too often. I do post original content sometimes but I also am a big social scroller. #MKTG475