Thank you @Forbes for including me in this year’s World's #MostInfluentialCMOs list. It’s an honour to represent @Unilever and feature 3rd alongside a formidable list of leaders. https://t.co/s2UDIqpfmy @Sprinklr@ForbesCMO
.@ConnyBraams, chief digital & commercial officer of @Unilever, says that sustainability drives more growth, and brands that are considered by consumers to make a positive impact on climate grow much faster | By @BrandStoryboard
@RajaRajamannar
https://t.co/ypsZjNsQAD
PRovoke Media today launches the 2023 #Influence100, our annual listing that identifies, profiles and surveys the 100 most influential chief communications officers and chief marketing officers of leading brands, companies & organisations around the world.
https://t.co/aR7XNdkWcs
After this year's @Cannes_Lions, we sat down with the 6 @Unilever CMOs to ask them what key #Marketing trends and changes they think will shape this year, and what overall key takeaways they got from the festival.
Find out what they had to say https://t.co/WNksRKzCyJ
What keeps marketers up at night today? What excites them about the future?
I had a chance to sit down with @ConnyBraams this week at @Cannes_Lions, where we discussed this and more.
You can hear her response below. I hope you find it helpful!
Today we bid farewell to @AlanJope, welcoming Hein Schumacher as our new CEO.
It's been a privilege to work with Alan for 33 years. He has brought strategic clarity, empathy, energy & fun, while driving business as a force for good.
Thank you, Alan, for leading the adventure!
Congratulations to our teams and agency partners for creating Unmissable work. Special mention and huge congratulations to team @Dove who ranked #2 in the Cannes Brand Ranking.
#CannesLions70#UniquelyUnilever
🦁🏆 The #CannesLions2023 results are in... and I’m pleased to share we’ve achieved @Unilever’s strongest performance in a decade!
We ranked #2 in the Cannes Advertiser Ranking with 28 Lions - 1 Grand Prix, 6 Gold, 7 Silver, 14 Bronze and 58 Shortlists. @Cannes_Lions
The majority of growth we drive at @Unilever comes from the long-lasting effects of #BrandBuilding. From brands that know exactly what they stand for, built over time & embracing opportunities at every turn.
ICYMI we spoke about this at #CannesLions2023 with @Dove’s Ale Manfredi
Conny Braams, Chief Digital & Commercial Officer at @Unilever and Alessando Manfredi, Chief Marketing Office at @Dove took to the stage for their Creative Impact Session, ‘The Real Beauty of Long-Lasting Brands’, at @Cannes_Lions 2023.
#WARC#CannesLions2023#CreativeImpact
"Dove Wins Award for Turning It's Back On TikTok"
It was bound to happen... as it should. Great campaign @Dove at a much needed time.
https://t.co/VF0MjpYTzf
📱 As we embrace the future of #Marketing, we need to apply creativity across the E2E consumer journey. With media, entertainment & commerce converging we can build brands & convert to sales at the same time. Filling the gap between brand building and performance marketing.
It’s a huge honour to represent @Unilever on the #CannesLions2023 stage today. Together with Alessandro Manfredi, CMO, @Dove, we discussed the real beauty of long-lasting brands. Here are our five key takeaways 🧵
📈 We have overwhelming evidence that #Brands which consumers see as having a positive impact on society or the planet are growing much faster, these brands now represent 60% of our turnover at @Unilever, significantly outgrowing the other 40%