Consumer Collab

Each year, Stone Mantel leads a team of smart marketers and innovators on a journey to understand the Digital Consumer.

[Jan Oldenburg ☮️ @janoldenburg]

"We need to make sure we are understanding people, not just clicks!" @DHCollaborative #DHC2018 @DCC2018 @mmcshea1

[Jan Oldenburg ☮️ @janoldenburg]

Interesting fact: the @DCCCcollab (consumer) found that number of people who are comfortable sharing their data with organizations has gone down over the last two years. Not surprising, perhaps, but useful to see that the trend is real @DHCollaborative #DHC2018

[Jan Oldenburg ☮️ @janoldenburg]

Excited to be back at the Digital Health collaborative! The health team is meeting with the consumer team today to discuss parallels between the extensive quant work on each team. @DHCollaborative #DHC2018 #DCC2018 @mmcshea1

[Stone Mantel @gostonemantel]

Exciting things are happening at SXSW this year and we would love to be a part of it! Please click the link and vote for our idea to learn more about using tech to fuel inner fire for behavior change. @sxsw @DHCollaborative @ConsumerCollab
https://t.co/1aqftMHO1p

[Mary Putman @Vve]

Tim O'Reilly at #SXSW says use AI to augment people to improve experiences vs. replace people. Our belief @ConsumerCollab is that human + AI is better than either alone. Great green space ahead.

[Joe Pine @joepine]

Personal Fulfillment Is the New Ultimate Luxury, "part of the wider shift from the Experience Economy to the Transformation Economy" @Meghan_Carty13 @skift https://t.co/aF4gAu5LYP

[Stone Mantel @gostonemantel]

We must master the art of storytelling — and storydoing — in both the physical and the digital. #storytelling #storydoing #digital #engagement @ConsumerCollab @joepine

[Stone Mantel @gostonemantel]

We need to work on emotional human engagement at scale. We have the technology to tell OUR story. #engagement #technology #EmotionalEngagement @ConsumerCollab

[Consumer Collab @ConsumerCollab]

There’s an explosion of social media — but are the principles of engaging with customers changing? #DCC2018 #ConsumerEngagement #SocialEngagement #SocialMedia @gostonemantel @joepine

[Joe Pine @joepine]

How @HiltonHotels & @Marriott will mass customize the guest experience at their hotels -- great reporting form @deannating https://t.co/xpVY9nwtuu

[Stone Mantel @gostonemantel]

Consumers want everything to be effortless #EffortlessExperience #AI @joepine @ConsumerCollab

[Consumer Collab @ConsumerCollab]

When deploying #ArtificialIntelligence think even more about #IntelligentAugmentation — using #AI to help people do their work better. #IA @joepine @gostonemantel @Vve

[Consumer Collab @ConsumerCollab]

Only 45 days away!! Register now at https://t.co/xBq71uSc8K https://t.co/LfO0f7FLsy

[Stone Mantel @gostonemantel]

80 days until DAVE 2017: The Future of Engagement. Only 20 seats left! Learn more about the topics we are covering i…https://t.co/gvfATc0PLy

[Consumer Collab @ConsumerCollab]

For more information, visit https://t.co/xBq71v9N0i

[Consumer Collab @ConsumerCollab]

#DAVE2017 is right around the corner! Come gain insights around the future of #engagement & #anticipation before you start planning for 2018

[Mike @delcerebro]

#Marketers need to change their mental model. The experience IS the marketing now. @joepine @Qualtrics #InsightSummit #UX #CX

[Qualtrics @Qualtrics]

A true distinctive experience has to be memorable, personal & valued time well spent. @joepine #InsightSummit #CX

[Consumer Collab @ConsumerCollab]

Personalization and anticipation go hand-in-hand.
#ConsumerExperience #ExperienceDesign #ConsumerLoyalty #Anticipation