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Startups that make money are sustainable.
Innovation is a buzzword, which does not mean anything now.
Everything can be easily copied in 99.99% of the cases.
Boring people/companies with great execution are the ones who actually make money.
There’s a big disconnect between the resources buyers rely on and tactics vendors use - Vendors spend more time and marketing dollars on content that buyers don’t consume as much. https://t.co/IyMJBEPupd @trustradius ht @lindagrass0#Tech#Marketing#B2B
'Do we really need to create 20 - 30 articles monthly for SEO?'
Two brands have asked me that within four weeks on intro calls.
The answer is no.
I create 4/5 articles monthly for my largest content client; here's their growth over nine months.
Quality beats quantity.
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Apple posted a record spring-quarter profit, as customers embrace new iPhones and investors look for signs its pandemic-induced success will continue https://t.co/IqhXSXIUTG