Co.Thirty Six

Men's Business Casual Brand, perfect brand for Men to look great and feel comfortable around the office, or out in the parks, travel, and of course date night;)

[Co.Thirty Six @cothirtysix]

Five years ago, i started Co36 With one idea.
Build a wardrobe that simplifies your life.
Most men already have clothes
They just don't have a simple system that always works.
They had shirts that only worked sometimes
Shirts that only work for one setting
A closet full of options, but no easy answer
CO36 was built to change that
Our mission was simple then, and it is simple now
Help men save time.
Remove decision fatigue.
Make you look great without overthinking.

[Co.Thirty Six @cothirtysix]

To those who served. To those who sacrificed.
We don't take it for granted.

Happy Memorial Day.

[Co.Thirty Six @cothirtysix]

About 2 years ago I remember moving to a warehouse that at the time I thought was too big - and I was back and forth about it.
Over the last few months we were really not able to keep up with fast shipping due to a warehouse that had become too small.
I am excited to announce we are now moving to a new warehouse - 16 times the size of our current one.
Excited to work with our new team to get back to same day shipping.

[Co.Thirty Six @cothirtysix]

We’ve always believed in keeping things simple
 just the essential colors.

But after hearing from so many of you,
we decided to expand.
Three new colors.
Limited drop.
Still clean. Still versatile. Still Co36.

[Co.Thirty Six @cothirtysix]

@Peter_Quadrel A.i

[Co.Thirty Six @cothirtysix]

@harleyf @NRFnews @CNBC @Shopify How do we set this up?
Is it active yet?

[Co.Thirty Six @cothirtysix]

2025 gave us more than we could’ve imagined. Thank you for being part of it. Here’s to 2026 🥂

[Co.Thirty Six @cothirtysix]

Our team would like to congratulate our
founder, David, and his wife on the arrival of their first baby boy this weekend 💙
We’re thrilled for them and send our warmest wishes to their family.

The Co36 Team

[Co.Thirty Six @cothirtysix]

We gave out a ton of FREE trucker hats this weekend to our customers who ordered over $199 🙌

We still have some left and they are being added automatically to orders over $199

+ 30% OFF SITEWIDE

[Co.Thirty Six @cothirtysix]

Happy Thanksgiving!

[Co.Thirty Six @cothirtysix]

The NEW Co Trucker / Travel Cap

Designed for everyday movement & travel.

👀 Drops Thanksgiving Day
Limited stock.

[Co.Thirty Six @cothirtysix]

BFCM 25!

[Co.Thirty Six @cothirtysix]

@MenachemAni @AlexaKilroy @David_Saalkind Super excited thank you!

[Co.Thirty Six @cothirtysix]

EVO™ Launch
Our new trousers are Next Level!
Watch this...

[David Saalkind @David_Saalkind]

Over the last 4 years, Co36 has built something different.
Not a fashion brand. Not a trend cycle.
But a system—precision-crafted clothing that helps men look great and feel powerful with fewer, better pieces.
We started with shirts.
T-shirts. Polos. Staples designed to simplify the way you dress and elevate the way you feel.
We found the perfect balance between formal and casual—between effort and ease.
But today, we take it further.
We’ve spent the last 16 months developing something entirely new.
Not a new product.
A new foundation.

Today we Introduce EVO™ —
the most advanced fabric we’ve ever created.
EVO is built to do what ordinary materials can’t.
It moves when you move.
It cools when you need it.
It adapts to your life—your pace, your routine, your ambition.
Engineered with:

4-Way Dynamic Stretch – For total freedom of movement

Tailored Precision – Holds its form, wear after wear

Airflow Engineering – Breathable, lightweight, performance-driven

Gravity Fit™ Technology – A fit that molds to your body—no stiffness, no compromise

It’s a breakthrough in how men dress, move, and feel.
And now—for the first time—we’re introducing the first three products
powered by EVO™:

The EVO 5-Pocket Pant – Everyday structure with unbelievable comfort

The EVO Chino – Classic, elevated, engineered for movement

The EVO Jogger – Relaxed. Tailored. Made to perform

These are the first of many.
And they launch on June 11— our 4-year anniversary.
Pre-orders 06/11/24 - 9:00am EST.
This is where the next evolution begins.

—Co36 - Evo

https://t.co/wsvde7Lczr

[David Saalkind @David_Saalkind]

👋 Hey,
Every Sunday, we usually spotlight a great entrepreneur. But this week, we’re turning the spotlight onto something just as meaningful—you.
Here are a few messages we’ve received from real customers who’ve made Co36 part of their daily routine:

🖤 Terry | VP, Construction Industry (Dallas, TX)
“I used to wear True Classic... but the first time I put on a Co36 shirt, it felt like slipping on a brand-new Rolex. Prestige. Crisp. Clean.
I wear the mock tees every day. The collared shirts are sharp, structured, and perfect for meetings, date nights, or heading to a Stars game with the boys.
I’ve got 24 shirts in my closet... just ordered another 12-pack. Every morning I know exactly what I’m wearing—and I look like a rockstar gentleman doing it.
🖤 Jorge | CEO, 1,000+ Team Organization

“I wasn’t familiar with Co36 until it popped up on my feed—and I’m glad it did. I ordered once out of curiosity and got completely hooked.
Now these shirts are the foundation of my wardrobe. The style is sharp, modern, and understated. As a CEO, I’ve never been one to get wardrobe compliments—but since wearing Co36,
I get asked where I get my shirts. That’s a first.”
🖤 Reginald | Everyday Wear Enthusiast
“I picked up the 3-pack for spring and summer—and I’m loving the fit and comfort. Stylish, sporty, and clean. I’ll definitely be updating my wardrobe with more from this collection.”
We’ll be back next Sunday with another entrepreneur story.
In the meantime, if you’ve got a story of your own—big or small—just reply to this email.
We’d love to feature you in an upcoming Co36 Spotlight 📣

David
Founder, Co Thirty Six.
https://t.co/wsvde7Lczr

📸 Want to be featured in the next Co36 Sunday Spotlight?
📩 Reply to this email or DM us now.
We’re always looking for the next great story.

[David Saalkind @David_Saalkind]

👋 Meet Ronak Shah @obviceo
Every Sunday, we spotlight a Co36 Customer 📣-real people, real stories.
This week, meet Ronak Shah, CEO and Co-Founder of Obvi—a collagen brand that’s generated over $100 million in sales and built a global customer base. He’s also a former agency owner, a relentless brand builder, and an EY Entrepreneur of the Year.

David sat down with Ronak for 6 quick questions about building through adversity, learning from the lows, and simplifying style in a world full of noise.

1️⃣ What inspired you to shake up the supplement industry?
🧃 I got tired of seeing supplements that looked sterile and boring—like something hidden in a medicine cabinet. I believed they could look just as good as skincare, coffee, or anything else you’re proud to leave on your counter. We wanted Obvi to feel modern, approachable, and fun—something people feel good using and showing off.

2️⃣ Have you ever been broke?
💭 Yeah—2020. We lost our agency’s biggest client and couldn’t even afford a decent Airbnb for a trip to reset. It was peak LA heat and we were sleeping on the floor in boxers with no AC. That moment lit a fire in us. We said, “Never again.”

3️⃣ What was your first big break?
🚀 When an influencer posted about Obvi—and within one hour, she drove $25,000 in sales. That’s when we knew we had something real.

4️⃣ What is something you would tell your younger self?
⏳ Take more moments. Go to dinner with your parents. Say yes to that extra trip. Be present with your wife while planning the wedding. It’s easy to justify working late, but those life moments don’t come back. That said, I do wonder—if I hadn’t put in the work, would the outcome have changed? Still, I’d tell myself: some things are worth stepping away for.

5️⃣ How do you balance your work and your personal life?
👕 I don’t believe in “balance.” It’s not about perfect structure—it’s about doing what makes you happy and being present. One moment I’m at a play zone with my son, the next I’m on a late-night call, and after that, I’m heading to poker with friends. It’s a rhythm, not a formula.

6️⃣ How does Co36 fit into your lifestyle?
🖤 We make thousands of decisions a day—what to eat, what to say, what to wear. Co36 helps me eliminate decision fatigue. I grab my black hoodie or tee, I look great, and I move on. It’s simple, clean, and it frees up my mental space for what really matters.

🛒 Ronak’s Go-To Co36 Pick
🎯 The Ultra soft Hoodie. 🛍 Shop Now →

💬 Ronak, appreciate you taking the time to share your story. Grateful to have you as part of the Co36 community.
David Founder, Co36

📸 If you want to be Featured in a future Co36 Sunday Spotlight,
📩 Reply Now
📷 Follow us on Instagram → @cothirtysix

[Co.Thirty Six @cothirtysix]

Something has evolved | May 2025.

[Co.Thirty Six @cothirtysix]

Start Your Week Like a Founder 🚀

Monday mornings are where success begins. 🌟 The world’s greatest startup founders didn’t waste time wondering what to wear—they streamlined their routines to focus on what truly matters. 💡

That’s where we come in. ✨

[Harley Finkelstein @harleyf]

Happy Hanukkah 💙 🕎