Introducing Boreal from Creatify Labs. A new text-and-image-to-video model built for video generation. At just one cent per second, Boreal is up to 47x cheaper than Seedance 2.5.
Boreal is an open video base we post-trained on a corpus of real ad footage, creator-style UGC, and production customer briefs.
In blind human review of over 40 production cases, post-training raises Boreal's win rate over the base model to 81%.
We built Boreal inside Creatify for our own users and tested it at scale on real workloads.
Today we're releasing it to everyone.
Animated ads are popping off right now. Claymation especially.
So make twenty of them. With Boreal, more ideas really do equal more wins, and this one cost 20 cents. 🪙💫
Introducing Boreal from Creatify Labs. A new text-and-image-to-video model built for video generation. At just one cent per second, Boreal is up to 47x cheaper than Seedance 2.5.
Boreal is an open video base we post-trained on a corpus of real ad footage, creator-style UGC, and production customer briefs.
In blind human review of over 40 production cases, post-training raises Boreal's win rate over the base model to 81%.
We built Boreal inside Creatify for our own users and tested it at scale on real workloads.
Today we're releasing it to everyone.
Boreal was post-trained on real ads.
Which is why it already knows how to:
keep the product hero in frame
light a shot like a commercial
hold a creator's face across a full UGC take
Oversized product, undersized budget.
What if ten videos cost less than your coffee?
Ten 30-second cuts=$3
One cent per second, up to 47x cheaper than Seedance 2.5.
Introducing Boreal. Our new text-and-image-to-video model, post-trained on real ad footage, creator-style UGC, and production customer briefs.
Exactly right. Demos are easy. Weekly client volume is where cost actually bites, so that's what we optimized for. No waitlist, go run it 🙏 https://t.co/ka7mItY8BX
IF YOU MAKE VIDEO FOR CLIENTS FOR A LIVING, PAY ATTENTION
creatify labs just launched boreal: a video model built for real production work, not for demos
→ tested internally first, on creatify's own real users, before launch
→ up to 47x cheaper than seedance 2.5 in their own comparison
→ live for everyone today, no waitlist
if you're pushing video volume every week, you're the one who feels the price difference most
That's the unlock. At a penny a second you stop counting tries. Make ten, make a hundred, keep the ones that land. Quality on real ads is exactly what we trained for, so go test it.
https://t.co/ka7mItY8BX
Now the real question is whether Boreal can match that price with genuinely solid ad and UGC-style video quality.
$3 for 10 short videos changes the economics of AI video.
These cost one cent per second to make.
With Boreal you can generate anything, from UGC to animated characters, for what a single Seedance 2.5 video costs.
i’ve been in the ai ad space since day 1
the biggest unlock isnt making perfect ad
it's making 1,000 decent ones for basically nothing, then letting the algo tell you which ones are winners
at $0.01/sec, Boreal makes this pretty interesting
you can now brute force hundreds of hooks
This is exactly the shift we built Boreal for. Generation was never the hard part. Shipping something production ready, cheap enough to iterate on, is. Thanks for the sharp read Ash 🙏
I’ve been watching AI video move beyond simple generation toward more production-focused workflows.
That’s what caught my attention with @Creatify_Labs Boreal:
↳ Trained on real ads, UGC + production briefs
↳ Tested on real production workloads
↳ Just 1¢ per second
The pricing definitely makes experimenting with AI video a lot more interesting.