funny how founders spend 3 weeks picking the right shade of blue for their logo
then prompt the launch video in 30 seconds and post the first thing that comes out from AI
that same prompt couuld have gone to a motion designer and generate milions of views
same 30 seconds on your end
2 types of motion designers are getting wrecked right now and only one of them is scared of ai
type 1 is scared. hes sure ai is coming for his job so he wont touch it. still loses a full day on moodboards, another on boards, cleans every asset by hand. great animator, but by the time he opens the timeline the deadline is basically gone
type 2 isn’t scared at all. he thinks ai already does the job. types a prompt, exports, sends it, now he’s a “motion designer”
and he gets clients too. for about 2 weeks
then a client wants a 30 sec version with their actual brand colors, their real ui, their logo doing one specific thing. the clip starts falling apart around second 12. text glitches. the ui morphs into something that isnt even their product. he cant fix any of it because he never learned whats underneath
opposite problems, same result. both lose the client
the one actually winning right now is a third guy nobody talks about
he uses ai for one thing only: speed
- moodboards and references
- first storyboard pass
- script and copy variations
- asset cleanup, bg removal
- placeholder ui so hes animating on day 1
and he keeps everything that makes it look good for himself
- timing
- pacing
- easing
- which frame hits hardest
- knowing when to stop when to add
ai still can’t do that second list. it can make 1000 frames, it cant tell you which one the client will remember
give all three the same 5 day brief
type 1 ships something solid but rushed at the end
type 2 ships something that breaks on the first revision
type 3 finishes all prep by day 1 and spends the other 4 days purely on motion. client reposts it on their own page
guess who gets the referral
“ai will kill motion designers” only applies if youre type 1 or type 2. be neither
skill + ai beats prompt-only
cool idea, the concept is there main thing rn is that circle coming in, work more to get it smoother. Throw more blur on it, it’s kinda snapping in instead of flowing
timing is off too, go through it frame by frame and you will see it straight away, its pretty obvious once you slow it down
work more on shadows, getting it more cinematic