Marketing on the move π
This Thursday's top tip goes out to any influencers who worry they might be missing out on collabs.
We frequently see creators making these five common mistakes which could see them getting passed over for paid opportunities...Don't be one of them! βοΈ
Social commerce is convenient.
Social commerce is easy.
But most importantly...
Social commerce is β¨entertainingβ¨
How did this evolution occur?
What does it mean for consumers' expectations of brands?
Head below to find outπ
https://t.co/fv8v0HHY1B
#socialmedia
#Sustainability is one of the #fashion industry's biggest buzzwords right now π±
But when it comes to the messaging around it, the road is rocky.
So how can brands stay on the right side of the conversation?
Let's take a look...
https://t.co/DxoJMQfJ0Q
Data-driven #InfluencerMarketing should be the π°π―ππΊ influencer #marketing, as far as we're concerned π€
But what does that really look like?
Let's ask our Head of Operations & Client Success and our in-house Data Scientist π
https://t.co/QUpbgUptYC
If something's worth doing, it's worth doing right.
Unfortunately, some brands didn't get the memo π
Our Head of Marketing spoke to @NewDigitalAge1 about where marketers are going wrong with #InfluencerMarketing π
https://t.co/zsdaQZLph3
Marketing on the move π
We're back for this Thursday's top tip and this one goes out to the brands wanting to grow engagement on TikTok.
We've got five π different ways to get there so pull up a pew and listen closely.
#influencermarketing#marketing#socialmedia
The artist π¨ The expert π The celebrity πΈ The campaigner β»οΈ The friend π
#Influencers come in all shapes and sizes... but we've spotted a few common faces.
Which ones would be the best fit for your #brand?
Head to the link below π to find out.
https://t.co/SwZYcw54Sg
There's no summertime sadness at Cure Media HQ π
Not when we're looking back at some of the gorg #influencer marketing content from our Newbie (by @DesignbyKappAhl) collaboration, sharing their Warm Sun collection π
Hands up if you're back at your desk, raring to goβ
Hands up if this energy is down to double-strength coffeeββ
YOU GOT THIS π
(But just in case you don't, here's a link to our bi-weekly newsletter full of the #InfluencerMarketing magic you needπ)
https://t.co/GMcVwLZZzb
Back from vacation and realising you've basically forgotten how to do your job?π³
We got you.
Relearn everything you need to know about #InfluencerMarketing in under 15 minutes in our back-to-work crash course right here: https://t.co/3jd3CN02Lv π‘
Marketing on the move π
This Thursday's top tip is for all of the social media professionals and creators out there: how to avoid getting shadowbanned π ββοΈ
#marketing#influencermarketing#socialmedia
#Influencers might be the newest toy in modern #marketing but they've been around a lot longer than you might think.
Some even date it back to the gladiator rings of ancient Rome π
Head to the link below for a brief history of micro-influencers...
https://t.co/QLAzLFBl10
"Know your enemy" might be the first rule of war, but it may as well apply to today's hyper-competitive high street.
We looked at how 5 Swedish fashion brands are using social media, so you can see how you line upπ
https://t.co/M0W0koIKVh
#marketing#socialmedia#fashion
July's on the out which means that some of you will be ~whisper it now~ getting ready to go back to work π₯²
Ease yourself in gently with a look back at our Summer Special edition of Influencer #Marketing Talks because this one was β¨FUNβ¨
https://t.co/9bjwXClVX4
The one shot ad vs the always-on approach π₯
It's a battle for the ages.
But as far as consumers are concerned there's only one real winner when it comes to #influencer#marketing.
Find out why always-on comes out on top: https://t.co/ilsuo2QNU3
Thursday's top tip for all of the #marketing managers out there, trying to get the board on side for influencer marketing budget π
Src: Cure Media Consumer Research 2022, Imagen Insights' Brutally Honest Gen Z Report 2022, Influencer Marketing Hub State of Influencer Marketing
#Marketers are making mistakes π¬
Overly dependant on mega-influencers and celebrity accounts, brands are missing the mark with their audiences because they aren't asking one foundational question:
What do YOU want to see?
So we asked them for you π https://t.co/RuNDcgicny
Do you remember pick and mix sweets from when you were a kid (or last week in some of our cases)?
This is the way brands need to approach #SocialMedia if they want to compete.
Head here to see exactly what that looks like in 2022: https://t.co/OmYeKwFW8z π¬
Still at your desk counting days til your holiday? π
Or are you already on the beach counting cocktails? π
Either way, you could be putting those maths skills to better use, counting the results from your #InfluencerMarketing.
Find out how π https://t.co/T0XrznebcC