Curtis Wech

Director of Marketing at a #HigherEd institution. Lifelong learner currently enrolled in a DBA program. Husband, and father of three amazing children.

[Curtis Wech @CWech]

Today is an excellent reminder for brands that not every bandwagon is worth riding, and that restraint in posting or poking fun may be the wiser decision. Lead with empathy.

[Curtis Wech @CWech]

@jappleby +1 more. Excited to join!

[Curtis Wech @CWech]

@jappleby @AmandaMGoetz I love marketing twitter for the enthusiasm, support, and passion. There are times when a bit of simple, optimistic fun re-ignites a creative spark. However, I remind myself regularly that marketing twitter is largely focused on a subset of marketing. A tiny slice. Not holistic.

[Curtis Wech @CWech]

@allisonturcio Congratulations!

[Curtis Wech @CWech]

@Yfz84 #1 - 1919 (from my hometown)
#2 - Sprecher (from my current town)

[Curtis Wech @CWech]

@StephenApp @SimpScar @miss_carrie_jo @Kevinctyler2 Team 2 for the win, though my ideal draft would include Take 5, Almond Joy, Butterfinger, and Kit Kat.

[Curtis Wech @CWech]

@sethodell Happens to me all the time.

[Curtis Wech @CWech]

@JackEllis $3452

[SimpsonScarborough @SimpScar]

Nearly 1/3 of all #hemktg pros say it's likely they'll leave the industry within six months.

That's just one of the shocking data points we've uncovered in early findings from our #highered marcom salary survey.

It's closing soon; take it here → https://t.co/szmpaghakV

[Curtis Wech @CWech]

@IAmJennyPetty @KinSejpal @szymenowicz @BStulberg Ordered! I'll DM my email shortly. This looks like a fantastic read to kick off 2022.

[Curtis Wech @CWech]

@AndyStorch @12andahalfbook @garyvee Empathetic engagement (missing). Self-confidence (working on it).

[Curtis Wech @CWech]

@HighEdWeb Poster presentation in 2016, titled "A Marketer's Dream: Google Tag Manager and Google Analytics for mROI"

[Curtis Wech @CWech]

@lizgross144 @rjtpitt Thanks for the connection, @lizgross144! .@rjtpitt I'll send you a DM with more info.

[Curtis Wech @CWech]

@sdjones Thank you!

[Brian W. Piper - AI Integration/Content Consultant @brianwpiper]

Can't wait for the 2021 HighEdWeb Analytics Summit to start in an hour! Data insights from industry experts like @cspenn @lizgross144 @joshuaddodson @CWech and @NoelFisher #HEWebAnalytics21
https://t.co/iqqBlGiSpQ

[Curtis Wech @CWech]

@krishardy83 @michael33brown @googlemaps @Technolutions @zapier I was able to populate a map using Slate's "Active Geomarket" export, as well. Data Studio picked up on it right away. Though geomarket won't get as granular as concat City, State.

[The New York Times @nytimes]

A drone operator shot a short video in a Minneapolis bowling alley to rally support for the business. It was viewed hundreds of thousands of times on social media and won high praise from Hollywood directors. https://t.co/1hzsXQa7ev

[Mark Ritson @markritson]

The long, sad story of the "ignorant army" of marketers who have tried and failed to update and improve Jerry McCarthy's concept of the 4Ps. Why is marketing so silly so often? I try and explain it all here. https://t.co/CvTvW2SYJA

[Curtis Wech @CWech]

@rhbinformed @AlexMWilliams_ Congratulations, @AlexMWilliams_!