I just sold my smash burger chain Bunslut for 7 figures.
Started with a food truck in Houston.
Almost went bankrupt so many times I can’t even remember 😂.
Came back and turned it into a chain of 7+ restaurants.
Here’s what I learned about grit, delusion, and building something real (a thread):
🧵
Construction has officially started on the Montrose project.
Two businesses, side by side:
‘Pineapple AutoSpa’ a premium hand car wash
‘Fein Coffee’ a boutique coffee concept
Our first car wash has seen incredible support, especially considering this is my first time in the industry. Learning on the fly while also acting as GC on this build has been demanding and genuinely fun.
Everyone only sees the end result of success.
No one sees the hard struggle it took to get there.
A lot of guys will quit when things get tough.
Understand that this pain is needed to succeed.
One of the most telling ways to qualify someone you're considering making your business partner...
Is to look at his relationship with his wife.
I turned away full partnerships with guys because their wife was telling them what to do.
If she's the boss of the house, then I'll be secretly negotiating with her and not the guy I'm in business with.
And that's not something you'll ever see me sign up to.
Major life cheat code: The ability to go dark. Every meaningful pursuit has a long valley in the middle. Go dark to thrive through it. Disappear. Turn inward. Don’t explain yourself. Embrace the silent struggle. Those who can do that will find a way to win.
Being successful and winning does not mean others must lose
It is not a zero-sum game
On the contrary, the more people you help, the more money exists in your reality, the more winners you design around you
THE MORE YOU WILL WIN YOURSELF
Help yourself by helping others.
Every person you encounter will carry a different version of you in their mind shaped by their lens, their bias, their experience.
Some will admire you. Others may judge or misunderstand you.
But none of those perceptions hold more weight than the one you carry within.
That’s why staying true to yourself is non-negotiable.
Because when you start molding yourself to fit every version that exists out there, you lose the only one that truly matters.
Define yourself on your own terms. And let the world adjust.
Learning something new is uncomfortable. It humbles you. It tests your patience.
But being afraid to look like a beginner is one of the fastest ways to stay stuck.
When I first got into the restaurant game, I didn’t know how to cook. I had to learn everything from the basics to running a kitchen that could scale.
Now, I’m diving into a completely different industry. New rules. New systems. New lessons every day.
The common thread? I never let not knowing be the reason I didn’t start.
If you’re willing to look stupid for a little while, you might just end up looking brilliant later.
you should be operating on 4 hours of sleep
eyes red
browser tabs open
debt loaded
sellers warming
LOI drafted
and you still hungry for more
you’re not overworked
you’re finally alive