"You can't tax a reputation." @mikeskinnerltd at SXSW. 4 of 5 IPA Effectiveness Gold winners in 2024 were family-owned. Brand value that compounds quietly for years. No column for it on a spreadsheet. #Marketing#BrandStrategy
My CAIO job is 3 things: own the budget (so you can kill things), ask what we stop doing ourselves, and translate between operators and technology. Most AI initiatives fail in that last gap. #CAIO#AI#Leadership
56% of CEOs: zero measurable AI ROI. 4,454 respondents. 95 countries. @PwC, #Davos 2026. Capability without ownership produces motion. Motion is easy to mistake for progress. #CAIO#AILeadership#AI
Same tools. Same prompts. Same output. @RajaRajamannar called it a "sea of sameness." I watch it happen in performance marketing every week. Prompt engineering is already losing its edge. #Marketing#AI#AIstrategy
0.49% of web traffic comes from AI assistants - yet that sliver drives 11% of B2C revenue, with conversion rates 3x higher than paid. Being the brand an AI recommends is worth more than most companies realize. Tiny channel, enormous intent!
#AIMarketing#AIstrategy#MarTech#SEO
So #Vertex is now #Enterprise. Smart move.
Rebrand something that has been too long available for the current speed of developments replaces within the bigger (better known) Mother Brand.
I see all big ones coming down to one name (#Google was front inflationary with its Brand and Tool Names)
@GoldmanSachs just 6x'd their humanoid robot market forecast. $6B → $38B by 2035.
Manufacturing costs dropped 40% in one year. @UnitreeRobotics sells entry-level humanoids for $5,900. This industry is assembling fast.
@Google@Figure_robot@agilityrobotics@1x_tech We optimize for clicks today. Soon we'll optimize for the fastest fulfillment path an agent can route to a humanoid.
Physical AI meets Agentic Commerce.
If you want to track it: https://t.co/XbZ4oPHy8p built a solid database of 200+ companies.
Besides the identification of historic documents, writings https://t.co/WaZUhRBj8J. - forensic AI use cases are wildly exciting!
See this (German) news from @EuropeanXFEL
https://t.co/4fv9Xgb9m3