Dr Dave Chaffey

Digital Marketing Strategist and author. I love sharing the latest #DigitalMarketing innovations and tips - but more active on LinkedIn...

[Dr Dave Chaffey @DaveChaffey]

How does your use of AI for marketing compare to other businesses?

To find out please take our FutureofMarketing survey with @tfm_event

https://t.co/gnjhiGBxxa

This year, we're asking more in-depth questions on how businesses are using #GenAI.

[Dr Dave Chaffey @DaveChaffey]

I'm excited to share that I'll be at Technology for Marketing on 27-28 September 2023 at ExCel London, the UK's leading MarTech event, and I want you to be there too! 🚀
SECURE YOUR FREE TICKET NOW!
https://t.co/vAo0MAuSg5

#tfm2023 #technologyformarketing2023 #marketing

[Dr Dave Chaffey @DaveChaffey]

I designed our 'Marketing Wheel' as a sense check of whether your business is using the best mix of #martech to support your #digitalmarketingstrategy and #digitalmarketingoptimization .

We have updated it regularly since we created and will be refreshing it in 2022

[SmartInsights @SmartInsights]

In case you missed it... Looking for marketing tools to boost your reach? Check out our Dr. Dave Chaffey's recommended free marketing tools that every hands-on marketer should use -> https://t.co/C6x0Ew59Bc

#DigitalMarketing #MarketingTools #MarketingStrategy

[Dr Dave Chaffey @DaveChaffey]

And I thought SaaS was competitive already

[Scott Brinker @chiefmartec]

So many good things in this article. But one stat worth highlighting:

10,000 SaaS companies in 2010
185,000 SaaS companies in 2021
1,000,000 SaaS companies projected in 2030

Ecosystems and integrations are the software industry.

[Dr Dave Chaffey @DaveChaffey]

Thanks to The Chartered Institute of Marketing for inviting me to discuss how to develop and integrate digital marketing skills into a business on their latest podcast: https://t.co/ZMTlOvL0SN

[CIM @cim_marketing]

As a digital marketer, how do you balance in-depth knowledge with an integrated marketing mindset? Listen to our latest podcast to find out: https://t.co/paNm5TtSF2
#marketingpodcast #businesspodcast #marketing

[Dr Dave Chaffey @DaveChaffey]

Looking forward to chatting with Adam Oldfield tomorrow in our #emailmarketing webinar - we're using a discussion format to recommend techniques to improve impact and response.

[SmartInsights @SmartInsights]

Tomorrow: 25 February, 11.30 am (GMT), our Co-founder Dave Chaffey hosts Adam Oldfield, Managing Director, @force24uk for a free #EmailMarketing masterclass. Book your place -> https://t.co/hn0oVAScBA

#Email #DigitalMarketing #MarketingROI #EmailStrategy #EmailTactics

[Dr Dave Chaffey @DaveChaffey]

Thanks Douglas - due its annual update soon, but categories fixed for stack audits

[Barry Walsh @Barry_Digital]

Conversion benchmarks by retail sector including Adobe Digital Index 2020 report into consumer electronics that compares conversion to these other sector
#Conversion #Digital #Retail #KPI #OnlineMarketing
via @DaveChaffey @SmartInsights
https://t.co/o7pAiPbhAE

[Dr Dave Chaffey @DaveChaffey]

The #GlobalSocialMediaAwards entry deadline is this Friday, February 5!

Submit your #social entries here to be in the chance of #winning before it’s too late! https://t.co/8se1GJ0zsX #SocialMedia

[SmartInsights @SmartInsights]

Registrations now open for our Digital Trends Summit 2021: Webinars focussing on the digital marketing year ahead. Register now -> https://t.co/fgW4CnxQpn

#DigitalTrends #DigitalMarketing #MarketingTrends #MarketingTraining #OnlineMarketingEvent

[Dr Dave Chaffey @DaveChaffey]

This year I'm judging the inaugural #GlobalSocialMediaAwards!

Complete your entries before the deadline on February 5 and use the discount code ‘JUDGE10’ to get 10% off!

Early bird close: January 29, 2021

https://t.co/DJ7cXCmAhp

[Dr Dave Chaffey @DaveChaffey]

With many facing this, it's good to see how it may turn out for the best - and some good advice here on how to prosper

[Freddie Chatt @freddiechatt]

12 months ago I was made redundant.

Decided to go freelance.

Since then I:
💰 Earned over twice as much (3x this month)
⏲️ Worked 20% fewer hours (more time for fun & family)
😁 Feel so much happier and less stressed

Here’s what I’ve learned & what’s worked for me 👇

[Dr Dave Chaffey @DaveChaffey]

Just recorded my session on B2B Marketing trends for #B2Bvirtual20 next week - I'm speaking AM on 18th

[B2B Marketing Live @B2BMarketingEX]

📣 KEYNOTE SPEAKER ANNOUNCEMENT 📣

Dave Chaffey, the co-founder and content director of Smart Insights, will be joining us at #B2Bvirtual20🙌

His session will explore the latest news on the B2B Marketing industry❗️

Don't miss it and register FREE now ➡️ https://t.co/6nnYqivpPk

[AJ Ghergich @SEO]

Microsoft announces a free analytics tool that shows exactly what users are doing on your site while respecting their privacy. https://t.co/2hbhzq0b1U via @martinibuster, @sejournal

[SmartInsights @SmartInsights]

Dr. Dave Chaffey compares different versions of the Gartner Hype Cycle to highlight the adoption of #MarketingTechnology now updated for 2021 -> https://t.co/OyCKCKPIsd

#GartnerHypeCycle #HypeCycle #MarTech #TechnologyAdoption #2021MarketingTrends #2021DigitalMarketingTrends

[SmartInsights @SmartInsights]

Recognizing the success factors is the first step toward unlocking the full potential of integrated, multichannel marketing. Try our RACE Practical Digital Strategy Learning Path -> https://t.co/GiP1ZIl8n7

#DigitalMarketingStrategy #MultichannelMarketing

[Cyrus SEO @CyrusShepard]

In this A/B SEO split test, bringing hidden content out of tabs/accordions led to 12% increase in traffic ↗️📈

How this test is helpful:
- SUGGESTS you may want to test your own hidden content
- DOES NOT prove Google's algorithm biases tabbed content

https://t.co/OJU4IqQI1s

[Dr Dave Chaffey @DaveChaffey]

I'd appreciate it if you're able to share your experiences of DMO, plus you'll get a free copy of our report - last call today!

[SmartInsights @SmartInsights]

Can you help? We're looking for marketers to share their experiences of optimization with us in a simple survey. Head to the link to take part -> https://t.co/xUeTHp2giC #DigitalMarketing #SmartInsights #Marketing2020 #Optimization

[The Business Marketing Club @BMC_forB2B]

Join Dave Chaffey at 12:30 today for our next F2F session and hear him discuss optimising B2B conversion funnels. You can register for free here 👉🏼 https://t.co/zbMLWmIh0c

#B2B #Marketing

[Dr Dave Chaffey @DaveChaffey]

Interested in RACE planning for #digitalmarketingstrategy ? I have a new webinar plus new template we're discussing here

[SmartInsights @SmartInsights]

Join our free webinar on the 17th June with Dr. Dave Chaffey, exploring Digital Transformation. Sign up for free now -> https://t.co/0CVreng36P #DigitalMarketingTraining #SmartInsights #DigitalMarketing #MarketingStrategy #DigitalTransformation #DigitalStrategy #Webinar