the classic #b2c question. collective learnings from founder conversations through the years. punchline: start experimenting earlier than you might think
https://t.co/ufS0Jgf8ag
Got word we launched in @GiantFoodStores & @TheFreshMarket for ALL stores (300+ locations combine)! 😁
If you’re close to one, go grab some bags + send me a photo!
Building out your first go-to-market team can be one of the hardest tasks for an early stage company. Here are some lessons we've learned through the years to help ease the burden #startups#vc#sales#Marketing
https://t.co/TXN6oKRsWm
Excited to drop the next interview in our Reformers series with one of Miami's best entrepreneurs, @MichaelMartocci, founder & CEO @swaguphq. Amazing insights on Cash Conversion Cycle, efficiency metrics, and adapting founder responsibilities over time: https://t.co/khAp0bkv7j
“Miami has a lot going for it because people are going to be looking for quality of life and quality of community.”
Such a pleasure having @andrewoved from @Reformation join our #CafecitoTalk discussing his story and his sense of belonging within the Miami tech ecosystem.
Everyone's favorite topic... #CAC!
As we enter the #holiday season, we've compiled data and advice from founders: how can you optimize your customer acquisition spend during the holidays (and the rest of the year)?
https://t.co/lsGaYNKHHU
At @ReformationVC , we think a lot about capital efficiency, and how to measure this. We wanted to share some of the metrics we think about as we assess how efficiently a company has been built.
https://t.co/QYpNgXxk60
when building #B2B#SaaS, going #vertical can be a beautiful thing. Faster GTM, lesser competition, and an ability to capitalize more efficiently
https://t.co/Esa7ilBnTj
Some thoughts on working with agencies.
TL;DR: don't be afraid of getting some help in the early days from outside folks - it's a great way to amplify your team's skillset in very specific ways without adding heads (when every $ counts)
https://t.co/ryr6cXee1u
Investors can be too dismissive of #services, particularly in early days. we've been seeing lots of phenomenal, bootstrapped B2B cos build to $1M+ ARR on services (rather than funding) in their first couple years - and save 30% of their cap table to do it
https://t.co/LbIa8vgFHy
particularly in today's market, startups should look at contribution margin, not revenue or gross margin, to think about their growth and efficiency
https://t.co/613Jq6ME6c