Did you know❓
Our beloved mascot, the Michelin Man (Bibendum), debuted in 1898 and is one of the oldest brand mascots still around.
His name comes from a Latin phrase meaning "to drink," symbolizing how Michelin tires can "drink up" road obstacles! 🛞
This is exactly why MICHELIN stepped into Web3...
A journey shaped by exploration, community, and experiences that no money can buy.
Presented by our precious holders who trust us.
This is the MICHELIN 3xplorer Club 🤠https://t.co/aSFBSbLRpd
Excellence recognizes excellence 🤝
A collaboration built on a shared spirit of exploration, community, and exclusive experiences.
More to explore soon. Stay tuned! 👀