If you are a startup, owner, founder, or employee that is striving to learn the WHY behind other's success. Come listen to the Digital Data Café today!
New on Digital Data Café! @DrivenIQ's CEO, Albert Thompson, hosts @DealMakerTech's CEO, Rebecca Kacaba. Learn more about digital capital raising & the power of data-driven strategies.
Watch here: https://t.co/8E1MjAj93S
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Reviewers of MarTech companies must be agnostic and have experience in the industry. ✅
This will lead to more insightful feedback, allowing consumers to find the most effective technologies. 📈
Watch this full Digital Data Cafe Episode: https://t.co/UZlxXoyZPz
#digitaldata
Digital marketers have traditionally mainly focused on acquiring new customers. 🔎
Utilizing first-party data to build audiences and reach your existing customers is an effective and accessible marketing strategy. 📈
#digitaldata
Secure transfer of online documents is now possible with Wault. 🔒
Imagine the time dealerships would save if they didn't have to verify customer's personal documents. ✅
Watch the full Digital Data Cafe Episode with Liwen Yaacoby: https://t.co/STsa5jJQsC
#digitaldata
Google customer match is an important tool when tied to an identity resolution platform like DrivenIQ. 🔎
Watch the full Digital Data Cafe Podcast with Albert Thompson: https://t.co/cnALVPLOcP
#digitaldata
Online community capital raising allows the founder to set the terms. 📝
They determine what is valuable instead of a venture capital firm setting the terms in their favour. ✅
Watch the full Digital Data Cafe episode with Rebecca Kacaba: https://t.co/07fskEJanr
#digitaldata
Your customer data is the new gold. 🌟
There are ways that you could be using customer data that you probably haven't heard of. 📊
Samsung has enabled marketers to upload customer data to advertise on Smart TV. 🖥️
#digitaldata
Automotive dealerships must have multiple Google Business Profiles to maximize their local SEO. 💬
Full Digital Data Cafe Episode with Chris Lydle: https://t.co/KpGcEkBY98
#digitaldata
Privacy concerns are instigating significant shifts to the MarTech industry. 🔒
Tech companies, Government regulators, and Consumers are all actively seeking better data privacy. 📊
Full Digital Data Cafe Episode with Juan Mendoza: https://t.co/UZlxXoyZPz
#digitaldata
Can you define in one sentence the core purpose of a BDC? 💭
Shawn Armorer believes a BDC should drive a continuous flow of traffic to sales and service. 📊
Watch this full Digital Data Cafe Episode: https://t.co/eINfnd0ukl
#digitaldata
Interest rates are at historically high averages. Consumers are upside down on their car loans. Supply shortages are causing vehicle prices to rise. 📈
Full Digital Data Cafe episode with Jared Kalfus: https://t.co/CtXGc42bhA
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The consumer doesn’t need to control the data. However, the consumer should have a mechanism for which they can consent. ✅
Full Digital Data cafe episode with Neil Sweeney: https://t.co/wsSN0d8W1V
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Pay-per-click inventory ads on Bing are getting comparable results to Google. 💬
The exciting part is that those results are achievable at a much lower cost, and the average search impression share is very high. 📈
Full Digital Data Cafe episode: https://t.co/KpGcEkBY98
CDP's often don't go beyond the household level. 🏠
But, there are very different consumer signals coming from within a household. 🧑🏻🤝🧑🏾
Our data is more accurate when tied to an individual data profile. 🧑
#digitaldata
Meta, Apple and Google are creating "walled gardens" to protect user data. 🔒
Marketers must know how to reach their audience through personalized marketing by connecting data points to create a customer DNA. 🧬
#digitaldata
Marketers can no longer use similar audiences to reach new potential customers. 🚨
Albert Thompson discusses how marketers can navigate the changing Martech landscape and effectively utilize data. 📈
Check out this full Digital DataCafe episode: https://t.co/EGHyJKRssh
Dealers are now seeing the consequences of their decisions over the past few years. 👀
Customers who bought with very high margins a few years ago are stuck in those vehicles due to high interest rates and upside-down loans. 🔒
Full Digital Data Cafe: https://t.co/1nDgvGXvRU
More consumers are becoming aware of how valuable their data is to platforms that use it. 📊
We explore how consumers can get compensated by platforms for the use of their data. 🤝
Watch this full digital data cafe episode: https://t.co/KyaCzKhHxp
#digitaldata
Most auto shoppers find that search is the most useful car-buying channel. 🔎
Is your dealership optimizing search channel traffic? 📈
Check out the full Digital Data Cafe podcast with Chris Lydle: https://t.co/MmBvZ0vdza
#digitaldata