We must recognize that every #Enterprise, large or small, offers its customers a "continuum of #content," to coin a phrase. An enterprise's success depends on how consistently, usefully, and accessibly that continuum presents itself to #Customers within their product journey. #ux
5Something I like to call “name theory” says that what you call something matters. And it doesn’t have to rhyme with “oom.”
6Keep using your voice (virtually and physically). It stays well-tuned that way.
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My 2024 short takes on all things content in life and work:
https://t.co/A9llRFjAf3
1No one is an expert on AI yet. Take everything with a grain of salt.
2Sustainability should be part of every content strategy and content project. …🧵
3Lack of specificity on websites can be both a friend and an enemy. Vagueness can leave room for negotiation but also misinterpretation.
4Jargon in customer-facing content can be a significant barrier to understanding and engagement…
@AmaalStarlingMD@amfmigraine Thanks for your efforts, Amaal. I am a migraine patient who for most of my life experienced all 4 phases of a migraine attack, though my attacks were less frequent than others experience.
@SJW75 Yes and…cheating has been around since long before AI was a glimmer in any language processor’s eye. Give those kids in-class writing assignments with paper and pen occasionally. Collect them and keep at least one on file as a sample.
@erinbschroeder Happy to give you feedback any time. The toughest challenge I had as a content strategist was finding the best approach to error conditions and error messages or notifications.
Twenty-five years ago, a school shooting and attempted bombing at Columbine High School forever changed the way we live and learn.
Today, we are reminded that compassion and kindness are limitless and serve as a beacon of hope and inspiration.