Angela Ponsford

VP of Production @Tier11. Love nerding out on Facebook Ads & Leadership stuff
Buffy the Vampire Slayer still rocks my world 🧛🏻‍♂️
Roller derby 🛼

[Angela Ponsford @dottimedia]

@TechWith_Nova CLAUDE

[Angela Ponsford @dottimedia]

@andrewfoxwell The fomo is real 😭

[Angela Ponsford @dottimedia]

@TaylorHoliday Wow, congrats! 🥳

[Vala Afshar @ValaAfshar]

The person you will be in 5 years depends on:

• the food you eat
• amount of exercise you do
• how much sleep per day
• books or articles you read
• how much you write
• money you save and invest
• who you work with
• friends you spend time with
• new skills you develop

[Angela Ponsford @dottimedia]

@herrmanndigital Congrats David!

[Angela Ponsford @dottimedia]

@sarah_carusona @9operators Congrats Sarah!

[Angela Ponsford @dottimedia]

@AmandaMGoetz @iamshackelford Yep. A whole world of difference with the genders here...
I had twins, so my experience was completely different for most of ya'll with the easy life of 1 baby 😉

[Angela Ponsford @dottimedia]

@NiallHarbison Happy birthday King Whacker. What a beautiful boy 💟

[Angela Ponsford @dottimedia]

@IAmCaseStephens The Dictionary of Lost Words by Pip Williams. Bawled my eyes out

[Angela Ponsford @dottimedia]

@web3ie @TuckerCarlson Working for me

[Angela Ponsford @dottimedia]

@binghott Boom Shake The Room by DJ Jazzy Jeff & the Fresh Prince. It never fails to get the crowd going ;)

[Angela Ponsford @dottimedia]

@DenneyDara Go you. This business is tough, especially when you pour your heart and soul into it. You have definitely got this.

[Angela Ponsford @dottimedia]

@imrayjohnston Show me

[David Herrmann @herrmanndigital]

I think the discourse for media buyers that come to DTC Twitter has never been more confusing than now.

Just way too many tweets flying about doing this and doing that. I really don't envy younger media buyers / growth teams looking here for answers.

From bidding strategies, to creative choices, to landing page options, to budgets, to ad set-ups. It's full of answers.

Couple that with an influx in sponsored DTC dinners that are not disclosed pushing SaaS or other tools on people.

I'm not here to say you can't attend DTC dinners or listen to everyone, but you must be very mindful that everything has a disclaimer, it depends.

My promise to you, and maybe makes me a bit unpopular in the DTC space is I'm not sharing tactics. Because there is just too much white space and nuisance. I'm not sharing with you the brands I run, some of which would make some contribution margin nerds drool over because no two businesses are alike.

I don't get invited to DTC dinners, conferences, or speaking engagements (except Geekout cause @iamshackelford and I are bffs and I love that man to death). I have nothing to sell you. I'm not looking for work. I'm not looking for consulting gigs. I'm here to have conversations.

I share this as I get back into work again tweeting after a 10 day vacation that was MUCH needed to get my head ready for the busiest time of year.

I'm ALWAYS here to answer Qs from my perspective, never hesitate to ask! Just wanted to tweet this out to those who are younger that this channel is meant to be a two-way communication with you, a younger buyer looking for advice.

[Angela Ponsford @dottimedia]

@tomdmeredith

[Angela Ponsford @dottimedia]

@benradack FACEBOOK ADS

[Angela Ponsford @dottimedia]

@aprilajoyr Sitting with my coffee at 8:20am on 9-23-2023 in Australia. I survived 😅

[Angela Ponsford @dottimedia]

This is wild! How @TierEleven used Ai and Deep Fakes to create a Spanish version of Perpetual Traffic... https://t.co/jIxFgAyxnv

[Angela Ponsford @dottimedia]

@DenneyDara @trueclassictees Great breakdown 🙌🏻

[Angela Ponsford @dottimedia]

@itsedaxe Course