Qs for eCom bros: do you let video editors scrape the internet for content / use AI or do you provide them with all the content required for making vids?
@adamtaylorl Not a good company to follow imo their CAC is huge because they’re VC funded
They’re operating on a net loss right now
Their marketing is okay - they can Afford to get away with mid tier ads
There’s a never ending list of ‘winning products’ now
The real hidden sauce is:
what’s your team like? How many people?
What’s your workflow? Who does what?
what’s your retention like?
how are you using AI to build creatives & optimize product pages?
How do you make perfect story board when creating AI UGC ads:
- take your ad script and paste it into ChatGPT (gpt-image-2 is the best image model rn)
- ask it to break the script into scenes and generate a detailed image prompt for the first frame of every scene
- tell GPT to generate those images one by one
- once you have all the first frames, animate them using the AI video tool of your choice
i created a whole PLAYBOOK explaining my workflows that i use to speed up the creation process into one doc
everything i know step-by-step
RT + comment 'PLAYBOOK' and i'll send it to you personally (must follow so i can DM)
Scaled one of our brands to €1m/month + increased ROAS while scaling.
90% FB ads + retargeting on Google.
For a full breakdown of our creative structure and ad account structure, comment ”MILLION” + RETWEET + LIKE. Must be followed.
They don’t teach this stuff in school.