elissa

elissa // emm. Head of Marketing at @spruceid - building decentralized identity 🌲

[elissa @elissa_lit]

3/ It’s a broad role for someone who can understand a complicated market, figure out what will actually help sales and customers, and then make it. Exact title history matters less than judgment and quality of work.

Please dm or apply via link in first tweet if interested!

[elissa @elissa_lit]

1/ We’re hiring for a GTM Marketer at @SpruceID.

Looking for someone sharp, technical, highly autonomous, and very hands-on.

https://t.co/0qSeUUmNCp

🧵

[elissa @elissa_lit]

2/ SpruceID helps governments make digital services easier to access, harder to defraud, and more privacy-preserving.

We work across digital identity, trusted documents, mobile credentials, benefits, and other high-stakes services.

[elissa @elissa_lit]

we’ve been using gamma for faster presentation creation with lukewarm success.

outputs generally fine for internal quick and dirty presentations, but require tons of clean up to be externally presentable

however…. we just discovered @Chronicle_HQ and 🙇‍♀️🥰

[elissa @elissa_lit]

The most valuable employee in any startup right now is the AI Influencer - the person (or people) demonstrating and enforcing a shift from

1) “vibe coding” and chat gpt convos

to

2) harness engineering and AI-native operations across the whole company.

[Peter Pang @intuitiveml]

https://t.co/oWr2pTk4Hu

[elissa @elissa_lit]

zillow should have a review section for rentals

stuff you wouldn't learn in a short tour like:

"neighbor dog barks nonstop from 10-11PM each day"
"landlord refuses to fix things he is required to"
"no AC and it gets unbearable in the summer"
"mouse problem"
"low water pressure"

[elissa @elissa_lit]

the figma -> quicktime -> davinci -> youtube workflow is killing us slowly

[Scotty Matthewman @scottymatt]

@figma You would kill some startups by letting us use images as prototype backgrounds and building in screen recording

[elissa @elissa_lit]

@Obstropolos omg

[SpruceID (we're hiring) @SpruceID]

We're honored to be a part of this important conversation on Dec. 15 at the SEC Roundtable.

Excited to contribute our perspective (and share a cool demo!) on how privacy-preserving digital identity can strengthen trust, security, and usability across the crypto ecosystem. 🫡

[elissa @elissa_lit]

@SpruceID: Everyone is a unique person

[Daniel Nguyen @daniel_nguyenx]

Nike: Everyone is an athlete
Apple: Everyone is an artist
Shopify: Everyone is an entrepreneur
YouTube: Everyone is an storyteller
Cursor: Everyone is a developer

What's about your company?

[Wayne Chang @wycdd]

Utah’s SB260 sets a new standard for digital ID: user-controlled, privacy-first, and free from surveillance. It bans forced device handovers, ensures selective disclosure, and keeps digital ID optional. It is a model for the future of identity.

Link in 🧵

[elissa @elissa_lit]

@maxslch @spacemonkey127 @worldnetwork @privy_io well 21 or over 21 to be specific 😆

[elissa @elissa_lit]

@maxslch @spacemonkey127 @worldnetwork @privy_io in the US you have to be >21 to purchase alcohol. so convenience stores, bars, etc.

[elissa @elissa_lit]

@maxslch @spacemonkey127 @worldnetwork @privy_io already supported in a lot of states, ie California mobile drivers license lets you show “over 21” verification without disclosing your birthday or any other PII

[elissa @elissa_lit]

@ddwchen haiii also in seattle!! 👋👋

[elissa @elissa_lit]

@samgbafa added to my listening queue for this week! go sam go!!

[elissa @elissa_lit]

@samgbafa what if i'm neither an early bird or a night owl 😆

[elissa @elissa_lit]

@lagunacarta wow!!! huge win for @MinaProtocol

congrats 🫶

[elissa @elissa_lit]

@mert mobile drivers licenses and digital IDs more generally are live and in the wild, ie the California DMV mobile drivers license built by @SpruceID

CA DMV is also experimenting with vehicle titles using blockchain

https://t.co/YjuQHKCmJ4

[Adam Cochran (adamscochran.eth) @adamscochran]

That’s a daft take Tim.

There are plenty of legit use cases and businesses in crypto:

-USDC allows you to make borderless payments without remittance fees.

-@aave has permissionless lending markets.

-@blackbird is onchain loyalty programs, exchangeable peer to peer for top restaurants

-@farcaster_xyz is a decentralized social network preventing censorship

-@LensProtocol is a tool for building decentralized social networks, and has been used to build out blogs that can’t be censored by hostile regimes.

-@bountycaster is a peer to peer task marketplace that lets anyone request work, prove they’ve paid for the bounty, and anyone claim that bounty, without middlemen.

-DDocs by @fileverse is a decentralized alternative to Google Docs, giving you cloud document storage without selling your data to Google.

-@helium_mobile is a distributed peer-to-peer cellular network run on a blockchain, that offers mobile plans right now.

-@Hivemapper is a Google Maps alternative built through peer-to-peer mapping, making geolocation data available to everyone.

-@Dmailofficial offers decentralized and encrypted peer-to-peer email without selling your data to advertisers

-@ensdomains creates a web standard naming system alternative to DNS that isn’t susceptible to the same DNS hacks that registrars have, creating secure, uncensorable domains.

-@xmtp_ creates an open standard messaging protocol for notifications or chat, that avoids vendor lockin, or selling your data to Facebook and Google just to keep in touch with people.

@viamirror is a Wordpress/Tumblr alternative that’s decentralization means you aren’t locked in and can publish and manage your content without platform threat.

@oakcurrency is a local barter currency in Oakland California, that lets small merchants (like farmers markets and local shops) cut out large payment processors in transactions and create p2p bartering networks.

@goldfinch_fi - creates opportunities for microloans to users in developing countries that normally wouldn’t be manageable due to payment method mismatch and high remittance fees.

And all that just to name a few.

There are literally thousands of legitimate use cases and businesses in crypto.

Even if you don’t know them, that doesn’t mean they don’t exist.

It’s a trillion dollar industry for a reason.